Management - Couverture rigide

Robbins, Stephen P.; Coulter, Mary

 
9780139215032: Management

Synopsis

This text demonstrates the real-world applications of management concepts. It integrates the various disciplines of management and establishes a dialoge with managers from a variety of fields.

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À propos de la quatrième de couverture

Robbins and Coulter MANAGEMENT, SIXTH EDITION is the best-selling management text in the world. In addition to its accessible and lively writing style and state of the art discipline coverage, Robbins and Coulter MANAGEMENT, SIXTH EDITION uses the most advanced technology in the industry to enhance student learning-see inside the front and back covers for a closer look at some of these features.

MANAGEMENT, SIXTH EDITION includes : NEW Skill Modules-23 management skills identified, each highlighted with insights from real managers. NEW Testing . . .Testing . . .1, 2, 3-more than 400 review questions integrated throughout the text. NEW Integrative Video Cases-6 video cases featuring Showtime Networks Inc. Self-Assessment Exorcises-"Are You a Risk Taker?"; "How Innovative Are You?"; "What Kind of Organizational Culture Fits You Best?"; and more. Voices of Real Managers-more than 50 real managers from a variety of companies discuss the short- and long-term issues facing today's business executives.

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