Whatever You Think Think The Opposite

Note moyenne 3,95
( 5 681 avis fournis par Goodreads )
 
9780141025711: Whatever You Think Think The Opposite

The bestselling author of It's Not How Good You Are, It's How Good You Want To Be Paul Arden turns logic and common sense on its head in Whatever You Think, Think the Opposite and gives you the confidence to take bigger risks and enjoy your work more than you can imagine. Have you ever considered the extraordinary power of making bad decisions, being unreasonable, and taking dangerous, unadvisable risks? Has it ever occurred to you that nothing is more dangerous than playing it safe, or that the straight and narrow path may lead you right off a cliff? Paul Arden has become a global business guru on the strength of such radical insights. His first book, It's Not How Good You Are, It's How Good You Want to Be, became a word of mouth classic, selling more than half a million copies. Instead of the usual boring advice, he offered daring quips, aphorisms, and paradoxes - all seeking to revise what we habitually hold as our 'common sense'. Whatever You Think, Think the Opposite is an even more daring attack on the way we look at our work and our world. Whether you sell, manage, or buy, Arden will inspire you with his counterintuitive axioms, startling anecdotes, brilliant photographs, and offbeat quotations from artists, scientists, and philosophers. Whatever You Think, Think the Opposite will force you to rethink everything. And it will give you the confidence to take bigger risks and enjoy your work more than you can imagine. 'Brilliant, bad, charming, irascible and totally off the wall, Paul Arden is an original with extraordinary drive and energy, blessed with a creative genius allied to a kind of common sense that just isn't, well, common' Roger Kennedy, Saatchi & Saatchi Paul Arden spent 14 years as the Executive Creative Director at Saatchi & Saatchi. He was responsible for some of the UK's most successful advertising campaigns - British Airways, Silk Cut, Anchor Butter, InterCity and Fuji. In 1993 he set up the film production company Arden Sutherland-Dodd. His first book sold over half a million copies. He has a weekly column in the Independent and recently opened a photographic gallery in his hometown, Petworth.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

About the Author :

'Brilliant, bad, charming, irascible and totally off the wall, Paul Arden is an original with extraordinary drive and energy, blessed with a creative genius allied to a kind of common sense that just isn't, well, common' Roger Kennedy, Saatchi & Saatchi Paul Arden spent 14 years as the Executive Creative Director at Saatchi & Saatchi. He was responsible for some of the UK's most successful advertising campaigns - British Airways, Silk Cut, Anchor Butter, InterCity and Fuji. In 1993 he set up the film production company Arden Sutherland-Dodd. His first book sold over half a million copies. He has a weekly column in the Independent and recently opened a photographic gallery in his hometown, Petworth.

From Publishers Weekly :

Referring to his first book, It's Not How Good You Are, It's How Good You Want to Be, Arden describes himself as "author of world's bestselling book," ably demonstrating one nugget of wisdom to be found in his latest: "Great people have great egos; maybe that's what makes them great." Otherwise, the book suggests that Arden is less a great person (or a great author) than a great former creative director at advertising powerhouse Saatchi and Saatchi. In the restrictive, often repetitive genre of management by aphorism, Arden is an original: master of the snappy maxim and eye-catching graphic, Arden advocates unconventional thinking, skipping college, taking risks, being outrageous and failing dramatically. Missing is a page in this book emblazoned "Take my advice with a grain of salt," or "Triumph for an advertising copywriter may be disaster for an accountant." Nevertheless, Mr. Arden's books are a pleasure to peruse. His writing is spare, clever, brisk and pointed. Illustrations are clean and witty. Think you whatever, this book is a natty little addition to the business bookshelf.
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Meilleurs résultats de recherche sur AbeBooks

1.

Paul Arden
Edité par Penguin Books Ltd, United Kingdom (2006)
ISBN 10 : 0141025719 ISBN 13 : 9780141025711
Neuf(s) Paperback Quantité : 10
Vendeur
The Book Depository
(London, Royaume-Uni)
Evaluation vendeur
[?]

Description du livre Penguin Books Ltd, United Kingdom, 2006. Paperback. État : New. Trade Paperback. Language: English . Brand New Book. The bestselling author of It s Not How Good You Are, It s How Good You Want To Be Paul Arden turns logic and common sense on its head in Whatever You Think, Think the Opposite and gives you the confidence to take bigger risks and enjoy your work more than you can imagine.Have you ever considered the extraordinary power of making bad decisions, being unreasonable, and taking dangerous, unadvisable risks?Has it ever occurred to you that nothing is more dangerous than playing it safe, or that the straight and narrow path may lead you right off a cliff?Paul Arden has become a global business guru on the strength of such radical insights. His first book, It s Not How Good You Are, It s How Good You Want to Be, became a word of mouth classic, selling more than half a million copies. Instead of the usual boring advice, he offered daring quips, aphorisms, and paradoxes - all seeking to revise what we habitually hold as our common sense .Whatever You Think, Think the Opposite is an even more daring attack on the way we look at our work and our world. Whether you sell, manage, or buy, Arden will inspire you with his counterintuitive axioms, startling anecdotes, brilliant photographs, and offbeat quotations from artists, scientists, and philosophers.Whatever You Think, Think the Opposite will force you to rethink everything. And it will give you the confidence to take bigger risks and enjoy your work more than you can imagine. Brilliant, bad, charming, irascible and totally off the wall, Paul Arden is an original with extraordinary drive and energy, blessed with a creative genius allied to a kind of common sense that just isn t, well, common Roger Kennedy, Saatchi Saatchi Paul Arden spent 14 years as the Executive Creative Director at Saatchi Saatchi. He was responsible for some of the UK s most successful advertising campaigns - British Airways, Silk Cut, Anchor Butter, InterCity and Fuji. In 1993 he set up the film production company Arden Sutherland-Dodd. His first book sold over half a million copies. He has a weekly column in the Independent and recently opened a photographic gallery in his hometown, Petworth. N° de réf. du libraire AAZ9780141025711

Plus d'informations sur ce vendeur | Poser une question au libraire

Acheter neuf
EUR 9,15
Autre devise

Ajouter au panier

Frais de port : Gratuit
De Royaume-Uni vers Etats-Unis
Destinations, frais et délais

2.

Paul Arden
ISBN 10 : 0141025719 ISBN 13 : 9780141025711
Neuf(s) Paperback Quantité : 10
Vendeur
Bookstore99
(Wilmington, DE, Etats-Unis)
Evaluation vendeur
[?]

Description du livre Paperback. État : New. Brand New, Exactly same as listed. Delivery within 3-7 business days. We can ship to PO Box address in US. We may ship the books from multiple warehouses across the globe including Asia depending upon the availability of inventory. Customer satisfaction guaranteed. Choose expedited shipping for Express delivery. Tracking number provided for every order. N° de réf. du libraire RI_9780141025711

Plus d'informations sur ce vendeur | Poser une question au libraire

Acheter neuf
EUR 6,60
Autre devise

Ajouter au panier

Frais de port : EUR 2,55
Vers Etats-Unis
Destinations, frais et délais

3.

Paul Arden
Edité par Penguin Books Ltd, United Kingdom (2006)
ISBN 10 : 0141025719 ISBN 13 : 9780141025711
Neuf(s) Paperback Quantité : 10
Vendeur
The Book Depository US
(London, Royaume-Uni)
Evaluation vendeur
[?]

Description du livre Penguin Books Ltd, United Kingdom, 2006. Paperback. État : New. Trade Paperback. Language: English . Brand New Book. The bestselling author of It s Not How Good You Are, It s How Good You Want To Be Paul Arden turns logic and common sense on its head in Whatever You Think, Think the Opposite and gives you the confidence to take bigger risks and enjoy your work more than you can imagine.Have you ever considered the extraordinary power of making bad decisions, being unreasonable, and taking dangerous, unadvisable risks?Has it ever occurred to you that nothing is more dangerous than playing it safe, or that the straight and narrow path may lead you right off a cliff?Paul Arden has become a global business guru on the strength of such radical insights. His first book, It s Not How Good You Are, It s How Good You Want to Be, became a word of mouth classic, selling more than half a million copies. Instead of the usual boring advice, he offered daring quips, aphorisms, and paradoxes - all seeking to revise what we habitually hold as our common sense .Whatever You Think, Think the Opposite is an even more daring attack on the way we look at our work and our world. Whether you sell, manage, or buy, Arden will inspire you with his counterintuitive axioms, startling anecdotes, brilliant photographs, and offbeat quotations from artists, scientists, and philosophers.Whatever You Think, Think the Opposite will force you to rethink everything. And it will give you the confidence to take bigger risks and enjoy your work more than you can imagine. Brilliant, bad, charming, irascible and totally off the wall, Paul Arden is an original with extraordinary drive and energy, blessed with a creative genius allied to a kind of common sense that just isn t, well, common Roger Kennedy, Saatchi Saatchi Paul Arden spent 14 years as the Executive Creative Director at Saatchi Saatchi. He was responsible for some of the UK s most successful advertising campaigns - British Airways, Silk Cut, Anchor Butter, InterCity and Fuji. In 1993 he set up the film production company Arden Sutherland-Dodd. His first book sold over half a million copies. He has a weekly column in the Independent and recently opened a photographic gallery in his hometown, Petworth. N° de réf. du libraire AAZ9780141025711

Plus d'informations sur ce vendeur | Poser une question au libraire

Acheter neuf
EUR 9,21
Autre devise

Ajouter au panier

Frais de port : Gratuit
De Royaume-Uni vers Etats-Unis
Destinations, frais et délais

4.

Arden, Paul
Edité par Penguin UK
ISBN 10 : 0141025719 ISBN 13 : 9780141025711
Neuf(s) Quantité : 8
Vendeur
Sunshine Book Store
(Wilmington, DE, Etats-Unis)
Evaluation vendeur
[?]

Description du livre Penguin UK. État : New. 0141025719 Brand New, Same as Listed. Choose Expedited shipping for GUARANTEED delivery within 4-5 business days. Standard Delivery within 6-14 business days. We may not ship to PO Box, APO , FPO Address, please contact us. Customer satisfaction guaranteed. N° de réf. du libraire NI_9780141025711

Plus d'informations sur ce vendeur | Poser une question au libraire

Acheter neuf
EUR 9,22
Autre devise

Ajouter au panier

Frais de port : Gratuit
Vers Etats-Unis
Destinations, frais et délais

5.

Arden, Paul
Edité par Penguin UK
ISBN 10 : 0141025719 ISBN 13 : 9780141025711
Neuf(s) PAPERBACK Quantité : 1
Vendeur
Western Scholars Bookshelf
(Idaho Falls, ID, Etats-Unis)
Evaluation vendeur
[?]

Description du livre Penguin UK. PAPERBACK. État : New. 0141025719 brand new. N° de réf. du libraire SKU1059521

Plus d'informations sur ce vendeur | Poser une question au libraire

Acheter neuf
EUR 6,15
Autre devise

Ajouter au panier

Frais de port : EUR 3,83
Vers Etats-Unis
Destinations, frais et délais

6.

Arden Paul
Edité par Penguin Books
ISBN 10 : 0141025719 ISBN 13 : 9780141025711
Neuf(s) Quantité : 4
Vendeur
Majestic Books
(London, ,, Royaume-Uni)
Evaluation vendeur
[?]

Description du livre Penguin Books. État : New. pp. 144 Illus. N° de réf. du libraire 7126866

Plus d'informations sur ce vendeur | Poser une question au libraire

Acheter neuf
EUR 4,01
Autre devise

Ajouter au panier

Frais de port : EUR 6,19
De Royaume-Uni vers Etats-Unis
Destinations, frais et délais

7.

Paul Arden
Edité par Penguin 2006-03-02 (2006)
ISBN 10 : 0141025719 ISBN 13 : 9780141025711
Neuf(s) Quantité : 5
Vendeur
Chiron Media
(Wallingford, Royaume-Uni)
Evaluation vendeur
[?]

Description du livre Penguin 2006-03-02, 2006. État : New. Brand new book, sourced directly from publisher. Dispatch time is 24-48 hours from our warehouse. Book will be sent in robust, secure packaging to ensure it reaches you securely. N° de réf. du libraire NU-BER-00025448

Plus d'informations sur ce vendeur | Poser une question au libraire

Acheter neuf
EUR 7,07
Autre devise

Ajouter au panier

Frais de port : EUR 3,36
De Royaume-Uni vers Etats-Unis
Destinations, frais et délais

8.

Paul Arden
Edité par Penguin 2006-03-02 (2006)
ISBN 10 : 0141025719 ISBN 13 : 9780141025711
Neuf(s) Quantité : 5
Vendeur
Chiron Media
(Wallingford, Royaume-Uni)
Evaluation vendeur
[?]

Description du livre Penguin 2006-03-02, 2006. État : New. Brand new book, sourced directly from publisher. Dispatch time is 24-48 hours from our warehouse. Book will be sent in robust, secure packaging to ensure it reaches you securely. N° de réf. du libraire NU-GRD-00560564

Plus d'informations sur ce vendeur | Poser une question au libraire

Acheter neuf
EUR 7,22
Autre devise

Ajouter au panier

Frais de port : EUR 3,36
De Royaume-Uni vers Etats-Unis
Destinations, frais et délais

9.

Paul Arden
Edité par Penguin 2006-03-02 (2006)
ISBN 10 : 0141025719 ISBN 13 : 9780141025711
Neuf(s) Paperback Quantité : 5
Vendeur
Chiron Media
(Wallingford, Royaume-Uni)
Evaluation vendeur
[?]

Description du livre Penguin 2006-03-02, 2006. Paperback. État : New. N° de réf. du libraire NU-LBR-00648018

Plus d'informations sur ce vendeur | Poser une question au libraire

Acheter neuf
EUR 7,55
Autre devise

Ajouter au panier

Frais de port : EUR 3,36
De Royaume-Uni vers Etats-Unis
Destinations, frais et délais

10.

Arden, Paul
Edité par Penguin UK
ISBN 10 : 0141025719 ISBN 13 : 9780141025711
Neuf(s) PAPERBACK Quantité : 4
Vendeur
Mediaoutlet12345
(Springfield, VA, Etats-Unis)
Evaluation vendeur
[?]

Description du livre Penguin UK. PAPERBACK. État : New. 0141025719 *BRAND NEW* Ships Same Day or Next!. N° de réf. du libraire SWATI2122636774

Plus d'informations sur ce vendeur | Poser une question au libraire

Acheter neuf
EUR 8,28
Autre devise

Ajouter au panier

Frais de port : EUR 3,40
Vers Etats-Unis
Destinations, frais et délais

autres exemplaires de ce livre sont disponibles

Afficher tous les résultats pour ce livre