Small is the New Big: And 183 Other Riffs, Rants and Remarkable Business Ideas - Couverture souple

Godin, Seth

Couverture souple

ISBN 10 : 0141030534 ISBN 13 : 9780141030531

Editeur : Penguin, 2007

Synopsis

As one of today's most influential business thinkers, Seth Godin has now collected the most provocative short pieces from his pioneering blog. This book also includes his most popular columns from Fast Company magazine and several of the short e-books he has written in the last few years.

Includes:Clinging to Your Job Title?The Persistence of Really Bad IdeasThe Seduction of 'Good Enough'Judging a Book by its CoverDo Less

Small is the New Big is packed with inspiring ideas: as Godin says in his introduction, 'I'm certain that you're smart enough to see the stuff you've always wanted to do buried deep inside one of these riffs. And I'm betting that once inspired, you'll actually make something happen.'

A propos du livre

À propos de l'auteur

Seth Godin has walked this walk. He's started successful companies, taught millions of people and left his mark on our creative culture. He is the author of 19 international bestsellers translated into more than 35 languages, including Tribes, Purple Cow, Linchpin, The Dip, and This Is Marketing. He writes daily at Seths.blog, which is one of the most popular blogs in the world. He's also the founder of the altMBA and The Akimbo Workshops, online seminars that have transformed the work of thousands of people. He writes about the post-industrial revolution, the way ideas spread, marketing, quitting, leadership and most of all, changing everything.

Détails de l'édition

• Éditeur: Penguin
• Date d'édition: 2007
• Langue: anglais
• ISBN 10: 0141030534
• ISBN 13: 9780141030531
• Reliure: Broché
• Nombre de pages: 352
• Coordonnées du fabricant: non disponible
• Personne responsable: Terminal Video; n.pederzini@terminaldistribuzione.com; ; Via Bruno Buozzi, 24/26,; Granarolo dell'Emilia BO,; Italie