Organizational Communication: Today's Professional Life in Context - Couverture souple

Brewer, Edward C; Westerman, Jim

Couverture souple

ISBN 10 : 0190200413 ISBN 13 : 9780190200411

Editeur : Oxford University Press, 2017

Synopsis

Filled with both classic and contemporary examples and a variety of engaging stories, Organizational Communication teaches students how to apply theory in diverse real-world contexts including government, small and family-run businesses, nonprofit organizations, and entrepreneurial ventures. This book presents the increasingly global and mediated nature of communication in organizations, resulting in a highly readable and engaging introduction to the field.

KEY FEATURES
* Case studies in every chapter bring organizational communication stories, dilemmas, and theories to life
* A focus on organizational behavior is infused throughout the text to help students see the content from a business-management perspective
* "Key Point" callouts appear in the margins throughout each chapter to focus students' attention on the most significant concepts
* "Context Matters" sections at the end of each chapter show students how to apply concepts in context with plentiful real-world examples and scenarios
* "The Hollywood Connection" end-of-chapter features help students apply chapter concepts to organizations depicted in popular films

A propos du livre

À propos de l?auteur

Edward C. Brewer is Professor of Communication Studies and Director of the Strategic Communication Graduate Certificate at Appalachian State University. His research includes over 20 peer-reviewed articles and book chapters. Professor Brewer's research has appeared in journals such as IEEE Transactions on Professional Communication, Journal on Excellence in College Teaching, Journal of Business Communication, The Archive of Marketing Communication, Business Quest, The Journal of Public Advocacy, Journal of Religion and Popular Culture, The Free Speech Yearbook, and Dyrektor Szkoly (A Polish journal), among others. He also authored the book The Introvert's Guide to Greater Success at Work and Home. Professor Brewer's current research focuses on the relationship of personality to effective communication; time and probability issues in organizational and interpersonal communication; and customer service issues.
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Jim Westerman is Distinguished Professor in Ethics and Director of Sustainable Business in the Department of Management atAppalachian State University. His research includes over 30 peer-reviewed articles, which have appeared in journals such as Journal of Organizational Behavior, Group and Organization Management, Journal of Business and Psychology, Journal of Business Ethics, and Journal of Management Education. Professor Westerman also authored the book Person-Organization Fit: Effects on Employee Attitudes and Behavior. His research has appeared in the popular press, including The Harvard Business Review, Bloomberg Businessweek, Toronto Star, ABC News, and the Raleigh News-Observer. Professor Westerman's current research and consulting work focus on employee selection, compensation, motivation, and ethics.

Détails de l'édition

• Éditeur: Oxford University Press
• Date d'édition: 2017
• Langue: anglais
• ISBN 10: 0190200413
• ISBN 13: 9780190200411
• Reliure: Broché
• Nombre de pages: 304
• Coordonnées du fabricant: non disponible
• Personne responsable: Ufficio Anagrafiche Messaggerie; ufficio.anagrafiche@meli.it; ; Via Verdi, 8; Assago Milano; 20090; Italie