From William Wrigley's advertising maxim `Tell them quick and tell them often,' to all-purpose words of wisdom such as E.F. Schumacher's `Think globally, act locally,' and Yogi Berra's `When you come to a fork in the road, take it,' the Dictionary of Business Quotations is a browser's delight, brimming with thousands of quotations for use in business speeches, reports, articles, or simply to spice conversation over lunch. Stretching from Chinese proverbs to John Maynard Keynes, from Heraclitus to Peters and Waterman, compiled from newspapers, books, movies, and poetry, this lively collection arranges more than 500 topics alphabetically, spiriting us from `Advertising,' `America,' and `Avarice,' through `Wall Street,' `Winners,' and `Youth.'
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
Julia Vitullo-Martin is a writer specializing in business and public policy. J. Robert Moskin is a historian, journalist, and author of five books.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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