Evaluating Health Promotion Programs - Couverture rigide

Valente, Thomas W.

Couverture rigide

ISBN 10 : 0195141768 ISBN 13 : 9780195141764

Editeur : Oxford University Press Inc, 2002

Synopsis

This is a comprehensive guide to the frameworks, theories, and methods used to evaluate health promotion programs. The book builds on the author's experience in evaluating health communication projects in the US and developing countries and in teaching evaluation to graduate-level students in public health. It will be of use to both students and researchers and designers involved in all types of evaluation activities. The chapters are divided into three sections. Part I covers health promotion framework and theories, formative research, and process evaluation methods. Part II deals with study designs, the techniques to determine sample selection and size, writing questionnaires, constructing scales, and managing data. Part III uses data from a national campaign to illustrate methods for impact evaluation including basic and advanced statistical analysis. This text provides the tools needed to understand how and why evaluations are conducted, and it will serve as a reference for evaluators. It covers every aspect of he research and evaluation activities needed to assess a health promotion program.

Détails de l'édition

• Éditeur: Oxford University Press Inc
• Date d'édition: 2002
• Langue: anglais
• ISBN 10: 0195141768
• ISBN 13: 9780195141764
• Reliure: Relié
• Nombre de pages: 328
• Coordonnées du fabricant: non disponible
• Personne responsable: Ufficio Anagrafiche Messaggerie; ufficio.anagrafiche@meli.it; ; Via Verdi, 8; Assago Milano; 20090; Italie