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- ÉditeurOUP USA
- Date d'édition2021
- ISBN 10 0199731624
- ISBN 13 9780199731626
- ReliureRelié
- Nombre de pages576
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The Making of the American Creative Class: New York's Culture Workers and Twentieth-Century Consumer Capitalism
Edité par
Oxford University Press
(2021)
ISBN 10 : 0199731624
ISBN 13 : 9780199731626
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Description du livre Hardcover. Etat : New. During the middle decades of the twentieth century, the production of America's consumer culture was centralized in midtown Manhattan to an extent unparalleled in the history of the modern United States. Within a few square miles of skyscrapers were the headquarters of networks like NBC and CBS, the editorial offices of book publishers and mass circulation magazines such as Time and Life, numerous influential newspapers, and major advertising agencies on Madison Avenue. Every day tens of thousands of writers, editors, artists, performers, technicians, secretaries, and other white-collar workers made advertisements, produced media content, and enhanced the appearance of goods in order to boost sales. While this center of creativity has often been portrayed as a smoothly running machine, within these offices many white-collar workers challenged the managers and executives who directed their labors.In this definitive history, The Making of the American Creative Class examines these workers and their industries throughout the twentieth century. As manufacturers and retailers competed to attract consumers' attention, their advertising expenditures financed the growth of enterprises engaged in the production of culture, which in turn provided employment for an increasing number of clerical, technical, professional, and creative workers. The book explores employees' efforts to improve their working conditions by forming unions, experimenting with alternative media and cultural endeavors supported by public, labor, or cooperative patronage, and expanding their opportunities for creative autonomy. As blacklisting and attacks on militant unions left them destroyed or weakened, workers in advertising, design, publishing, and broadcasting in the late twentieth century were constrained in their ability to respond to economic dislocations and to combat discrimination in the culture industries.At once a portrait of a city and the national culture of consumer capitalism it has produced, The Making of the American Creative Class is an innovative narrative of modern American history that addresses issues of earnings and status still experienced by today's culture workers. N° de réf. du vendeur DADAX0199731624
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The Making of the American Creative Class: New York's Culture Workers and Twentieth-Century Consumer Capitalism
Edité par
Oxford University Press
(2021)
ISBN 10 : 0199731624
ISBN 13 : 9780199731626
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Description du livre Hardcover. Etat : new. Buy for Great customer experience. N° de réf. du vendeur GoldenDragon0199731624
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The Making of the American Creative Class: New York's Culture Workers and Twentieth-Century Consumer Capitalism
Edité par
Oxford University Press
(2021)
ISBN 10 : 0199731624
ISBN 13 : 9780199731626
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Description du livre Hardcover. Etat : new. Brand New Copy. N° de réf. du vendeur BBB_new0199731624
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The Making of the American Creative Class: New York's Culture Workers and Twentieth-Century Consumer Capitalism
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(2021)
ISBN 10 : 0199731624
ISBN 13 : 9780199731626
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Description du livre Hardcover. Etat : new. New. N° de réf. du vendeur Wizard0199731624
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Making of the American Creative Class: New York's Culture Workers and Twentieth-Century Consumer Capitalism Format: Hardcover
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(2021)
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Description du livre Etat : New. Brand New. N° de réf. du vendeur 9780199731626
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The Making of the American Creative Class: New York's Culture Workers and Twentieth-Century Consumer Capitalism
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Oxford University Press
(2021)
ISBN 10 : 0199731624
ISBN 13 : 9780199731626
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Description du livre Hardcover. Etat : new. New Copy. Customer Service Guaranteed. N° de réf. du vendeur think0199731624
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The Making of the American Creative Class: New York's Culture Workers and Twentieth-Century Consumer Capitalism
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Oxford University Press
(2021)
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ISBN 13 : 9780199731626
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Description du livre Etat : new. N° de réf. du vendeur FrontCover0199731624
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The Making of the American Creative Class: New York's Culture Workers and Twentieth-Century Consumer Capitalism
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Oxford, USA
(2021)
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ISBN 13 : 9780199731626
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Description du livre Hardcover. Etat : New. Etat de la jaquette : New. First Edition. 1ST EDITION, 1ST PRINTING This copy is NEW; the text is clear, bright, and unmarked; binding is tight. First edition, unstated but earliest appearance of book. Stated 1st Printing. The jacket is also new: absolutely intact , including excellent color and design. We have a five star rating because of our fulfilment success and because our descriptions are accurate. On foreign sales, because of the heavy weight of this book, we have to charge extra for shipping: however, we will only charge the difference between our regular shipping rate and the extra charge that the U.S.Post Office asks to ship the book. We guarantee: NO NASTY SURPRISES. N° de réf. du vendeur 017394
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The Making of the American Creative Class: New York's Culture Workers and Twentieth-Century Consumer Capitalism
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(2021)
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Description du livre Etat : New. N° de réf. du vendeur ABLIING23Feb2215580056961
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The Making of the American Creative Class: New York's Culture Workers and Twentieth-Century Consumer Capitalism
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(2021)
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ISBN 13 : 9780199731626
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Description du livre Etat : New. N° de réf. du vendeur I-9780199731626
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