Why David Sometimes Wins: Leadership, Organization, and Strategy in the California Farm Worker Movement - Couverture souple

Ganz, Marshall

Couverture souple

ISBN 10 : 0199757852 ISBN 13 : 9780199757855

Editeur : Oxford University Press, USA, 2010

Synopsis

Why David Sometimes Wins tells the story of Cesar Chavez and the United Farm Workers' groundbreaking victory, drawing important lessons from this dramatic tale. Since the 1900s, large-scale agricultural enterprises relied on migrant labor-a cheap, unorganized, and powerless workforce. In 1965, when some 800 Filipino grape workers began to strike under the aegis of the AFL-CIO, the UFW soon joined the action with 2,000 Mexican workers and turned the strike into a civil rights struggle. They engaged in civil disobedience, mobilized support from churches and students, boycotted growers, and transformed their struggle into La Causa, a farm workers' movement that eventually triumphed over the grape industry's Goliath. Why did they succeed? How can the powerless challenge the powerful successfully? Offering insight from a longtime movement organizer and scholar, Ganz illustrates how they had the ability and resourcefulness to devise good strategy and turn short-term advantages into long-term gains. Authoritative in scholarship and magisterial in scope, this book constitutes a seminal contribution to learning from the movement's struggles, set-backs, and successes.

"A brilliant new book."-Peter Dreier, The Nation

"Why David Sometimes Wins is an exceptional book that will be of widespread interest to scholars and activists alike."-Howard Kimeldorf, American Journal of Sociology

"This book is a must read for organizers. The analysis of how a small and poor, but motivated, group of workers triggered a social movement provides invaluable lessons on what to do and not do as we struggle with the challenges of the 21st century."-Andy Stern, President, Service Employees International Union

"How does David defeat Goliath and, equally important, avoid becoming Goliath? The answer is to develop strategic capacity, an ongoing interactive process of experimentation, learning, and adapting.

A propos du livre

À propos de l'auteur

Marshall Ganz joined Cesar Chavez and the United Farm Workers in 1965, where he worked for 16 years, and has since continued work with grassroots organizations to design voter-mobilization strategies for local, state, and national electoral campaigns, most recently with Barack Obama. Ganz is currently Lecturer in Public Policy at Harvard's Kennedy School of Government.

Détails de l'édition

• Éditeur: Oxford University Press, USA
• Date d'édition: 2010
• Langue: anglais
• ISBN 10: 0199757852
• ISBN 13: 9780199757855
• Reliure: Broché
• Nombre de pages: 368
• Coordonnées du fabricant: non disponible
• Personne responsable: Ufficio Anagrafiche Messaggerie; ufficio.anagrafiche@meli.it; ; Via Verdi, 8; Assago Milano; 20090; Italie