Beyond the Mac Is Not a Typewriter: More Typographic Insights and Secrets - Couverture souple

Williams, Robin

Couverture souple

ISBN 10 : 0201885980 ISBN 13 : 9780201885989

Editeur : Addison Wesley, 1996

Synopsis

This book takes up where the phenomenally successful The Mac is not a typewriter left off, providing short, pithy chapters on all the typographic principles necessary to create sophisticated and professional typography. It covers issues and techniques that every designer and typographer will want to know, including how to make type more readable and legible, issues regarding punctuation and spacing, and examples of special techniques such as initial caps and swash characters. It also includes a chapter on evocative typography, or how to choose typefaces to emphasize your message, as well as how to cater typefaces according to project. In all, this book is an entire and final course in excellent typography.

A propos du livre

À propos de la quatrième de couverture

This book takes up where the phenomenally successful The Mac is not a typewriter left off, providing short, pithy chapters on all the typographic principles necessary to create sophisticated and professional typography. It covers issues and techniques that every designer and typographer will want to know, including how to make type more readable and legible, issues regarding punctuation and spacing, and examples of special techniques such as initial caps and swash characters. It also includes a chapter on evocative typography, or how to choose typefaces to emphasize your message, as well as how to cater typefaces according to project. In all, this book is an entire and final course in excellent typography.

Détails de l'édition

• Éditeur: Addison Wesley
• Date d'édition: 1996
• Langue: anglais
• ISBN 10: 0201885980
• ISBN 13: 9780201885989
• Reliure: Broché
• Nombre de pages: 224
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible