Marketing: Contemporary Concepts and Practices - Couverture rigide

Schoell, William F.; Ivy, Thomas T.

9780205105694: Marketing: Contemporary Concepts and Practices

Couverture rigide

ISBN 10 : 0205105696 ISBN 13 : 9780205105694

Editeur : Allyn & Bacon, 1988

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Book by Schoell William F Ivy Thomas T

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Pr�sentation de l'�diteur

The sixth edition of Schoell/Guiltinan will vastly improve student's comprehension of the subject by grabbing their attention, involving them, and generating excitement. The all new design, which places emphasis on visual learning, was based on research of student's learning and study habits as well as extensive class testing. Key concept graphics, current ads that capture student interest and student-oriented in-text examples all aid in visualizing and understanding concepts.

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�diteurAllyn & Bacon
Date d'�dition1988
ISBN 10 0205105696
ISBN 13 9780205105694
ReliureReli�
Langueanglais
Num�ro d'�dition3
Nombre de pages750

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�tat : Satisfaisant

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Marketing: Contemporary concepts and practices

William F. Schoell,Thomas T. Ivy

Edit� par Allyn and Bacon, 1988

ISBN 10 : 0205105696 ISBN 13 : 9780205105694

Ancien ou d'occasion Couverture rigide

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