Understanding Communication Theory: The Communicative Forces for Human Action - Couverture souple

Cragan, John F.; Shields, Donald C.

Couverture souple

ISBN 10 : 0205195873 ISBN 13 : 9780205195879

Editeur : Pearson, 1998

Synopsis

A discipline-based, comprehensive text for communication theory courses, this volume provides a practical, engaging overview of 42 different theories that students will need to be aware of as they enter the serious study of this field. The authors, established scholars and writers, have provided a user-friendly tour of the discipline, complete with a unifying metatheory (in Chapter 1) which helps contextualize and organize the different theories as they are presented. Accurate, up to date, and comprehensive, this volume will prove a valuable addition to the literature on the subject and an invaluable guide through the discipline.

A propos du livre

Présentation de l'éditeur

A discipline-based, comprehensive text for communication theory courses, this volume provides a practical, engaging overview of 42 different theories that students will need to be aware of as they enter the serious study of this field. The authors, established scholars and writers, have provided a user-friendly tour of the discipline, complete with a unifying metatheory (in Chapter 1) which helps contextualize and organize the different theories as they are presented. Accurate, up to date, and comprehensive, this volume will prove a valuable addition to the literature on the subject and an invaluable guide through the discipline.

Détails de l'édition

• Éditeur: Pearson
• Date d'édition: 1998
• Langue: anglais
• ISBN 10: 0205195873
• ISBN 13: 9780205195879
• Reliure: Broché
• Nombre de pages: 422
• Coordonnées du fabricant: non disponible
• Personne responsable: Riccardo Bacigalupo; riccardo.bacigalupo@sanoma.it; ; Sanoma Italia Via Arconati, 1 �; Milano; 20135; Italie