Writing Proposals: A Rhetoric for Managing Change - Couverture souple

Johnson-Sheehan, Richard; Dragga, Sam

Couverture souple

ISBN 10 : 0205326897 ISBN 13 : 9780205326891

Editeur : Pearson, 2002

Synopsis

Writing Proposals offers a comprehensive approach to proposal development which is often not found in other books on the subject.

The book takes readers step-by-step through the development process, helping them invent their ideas, organize their materials, write in plain and persuasive styles, and create an effective visual design. Another strength is that the book uses “visual learning” techniques to improve the readers' creativity as they write proposals. This text provides students with additional material frequently not found in other texts on writing proposals, including a full chapter on creating budgets, and thorough coverage of using the Internet.

Founded on time-tested rhetorical principles that guide the field of technical/business/professional writing, this comprehensive and up-to-date text provides students with the full range of tools needed for them to develop sound, convincing proposals.

A propos du livre

Présentation de l'éditeur

Writing Proposals offers a comprehensive approach to proposal development which is often not found in other books on the subject.

The book takes readers step-by-step through the development process, helping them invent their ideas, organize their materials, write in plain and persuasive styles, and create an effective visual design. Another strength is that the book uses “visual learning” techniques to improve the readers' creativity as they write proposals. This text provides students with additional material frequently not found in other texts on writing proposals, including a full chapter on creating budgets, and thorough coverage of using the Internet.

Founded on time-tested rhetorical principles that guide the field of technical/business/professional writing, this comprehensive and up-to-date text provides students with the full range of tools needed for them to develop sound, convincing proposals.

Détails de l'édition

• Éditeur: Pearson
• Date d'édition: 2002
• Langue: anglais
• ISBN 10: 0205326897
• ISBN 13: 9780205326891
• Reliure: Broché
• Nombre de pages: 288
• Coordonnées du fabricant: non disponible
• Personne responsable: Riccardo Bacigalupo; riccardo.bacigalupo@sanoma.it; ; Sanoma Italia Via Arconati, 1 �; Milano; 20135; Italie