Principles And Types of Public Speaking - Couverture rigide

McKerrow, Raymie E.; Gronbeck, Bruce E.; Ehninger, Douglas; Monroe, Alan H.

 
9780205456215: Principles And Types of Public Speaking
Couverture rigide
ISBN 10 : 0205456219 ISBN 13 : 9780205456215
Editeur : Routledge, 2006

Synopsis

With a commitment to cultural sensitivity and scholarship in the discipline, Principles and Types of Public Speaking combines a focus on contemporary research with practical skills and advice on how to communicate in public settings. The text focuses on culture and community building, with a goal of helping the reader understand how they can adapt to cultural differences and what role communication plays in creating social cohesion, whether speaking in informational, persuasive, ceremonial or business-oriented settings. By focusing on both speechmaking in society and presentations in the learning environment, this book helps the reader see the relationship between what they are learning and how they can use this knowledge in their lives.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Quatrième de couverture

Principles and Types of Public Speaking, 16th Edition

Raymie E. McKerrow, Universityof Maine

Bruce E. Gronbeck, Universityof Iowa

 

With a commitment to cultural sensitivity and scholarship in the discipline, Principles and Types of Public Speaking combines a focus on contemporary research with practical skills and advice on how to communicate in public settings.

 

The text focuses on culture and community building, with a goal of helping students understand how they can adapt to cultural differences and what role communication plays in creating social cohesion, whether in informational, persuasive, ceremonial, or business-oriented settings. By focusing on both speechmaking in society and student presentations in the classroom, this text helps students to see the relationship between what they are learning and how they can use this knowledge outside of the classroom.

New in the Sixteenth Edition

  • A new discussion on speaking in a mediated society is included, focusing in particular on the use of technology as an asset in presentations.
  • Thoroughly updated research is presented throughout the text and includes topics such as VALS and PRIZM.
  • Continued emphasis on speaking in a diverse society is found throughout this new edition.
  • A new chapter on critical listening provides a solid focus on this key skill.
  • A restructured chapter on persuasion makes this critical topic clearer for students. 

 

 

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Présentation de l'éditeur

With a commitment to cultural sensitivity and scholarship in the discipline, Principles and Types of Public Speaking combines a focus on contemporary research with practical skills and advice on how to communicate in public settings. The text focuses on culture and community building, with a goal of helping the reader understand how they can adapt to cultural differences and what role communication plays in creating social cohesion, whether speaking in informational, persuasive, ceremonial or business-oriented settings. By focusing on both speechmaking in society and presentations in the learning environment, this book helps the reader see the relationship between what they are learning and how they can use this knowledge in their lives.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Routledge
Date d'édition
2006
Langue
anglais
ISBN 10 
0205456219
ISBN 13 
9780205456215
Reliure
Relié
Nombre de pages
464
Coordonnées du fabricant
non disponible
Personne responsable
non disponible