Sunset in the Land of the Rising Sun: Why Japanese Multinational Corporations Will Struggle in the Global Future - Couverture rigide

Black, J.; Morrison, A.

Couverture rigide

ISBN 10 : 0230252222 ISBN 13 : 9780230252226

Editeur : Palgrave Macmillan, 2010

Synopsis

Even causal observers will be familiar with the Cherry Blossom or Sakura trees of Japan. When in full bloom, the sight is spectacular. This amazing visual is preceded by several weeks of behind the scenes development as the buds grow. Sadly, from the time of full bloom until the blossoms have all scattered only takes a week or less. In the longer cycle of nations and business, the authors unfortunately see a similar transitory pattern for Japanese Multinational Corporations (MNCs). Japanese companies seemed to be in full bloom in the mid-90s but now show serious signs of losing their standing in the landscape of global players. The authors explain how and why this is happening, but perhaps more importantly, examine what can be done to improve the situation in the future.

A propos du livre

Biographie de l'auteur :

DR J. STEWART BLACK is a professor and an Associate Dean for Executive Development Programs at INSEAD. He specializes in leadership, strategy, change, and globalization. He is a leading instructor and scholar in strategy, change management, globalization, and leadership.
 
DR ALLEN J. MORRISON is a Professor at INSEAD. His research and teaching interests center on multinational strategy and global leadership. He has authored or co-authored over 60 articles and case studies, and seven books. His research has won awards from the Academy of Management, the Academy of International Business, the Administrative Sciences Association of Canada, and the Strategic Management Society.

Présentation de l'éditeur :

Even casual observers will be familiar with the Cherry Blossom or Sakura tress of Japan. When in full bloom the sight is spectacular but it sadly only takes a week until the is tree bare. In a longer cycle of nations and business, we see, unfortunately, a similar pattern for Japanese Multinational Corporations.
 

À propos de cette édition

• Éditeur: Palgrave Macmillan
• Date d'édition: 2010
• ISBN 10: 0230252222
• ISBN 13: 9780230252226
• Reliure: Relié
• Nombre de pages: 141