Smart Growth: Building an Enduring Business by Managing the Risks of Growth - Couverture rigide

Hess, Edward D.

 
9780231150507: Smart Growth: Building an Enduring Business by Managing the Risks of Growth
Couverture rigide
ISBN 10 : 0231150504 ISBN 13 : 9780231150507
Editeur : Columbia University Press, 2010

Synopsis

Wall Street believes that all public companies should grow smoothly and continuously, as evidenced by ever-increasing quarterly earnings, and that all companies either "grow or die." Introducing a research-based growth model called "Smart Growth," Edward D. Hess challenges this ethos and its dangerous mentality, which often deters real growth and pressures businesses to create, manufacture, and purchase noncore earnings just to appease Wall Street.

Smart Growth accounts for the complexity of growth from the perspective of organization, process, change, leadership, cognition, risk management, employee engagement, and human dynamics. Authentic growth is much more than a strategy or a desired result. It is a process characterized by complex change, entrepreneurial action, experimental learning, and the management of risk. Hess draws on extensive public and private company research, incorporating case studies of Best Buy, Sysco, UPS, Costco, Starbucks, McDonalds, Coca Cola, Room & Board, Home Depot, Tiffany & Company, P&G, and Jet Blue. With conceptual innovations such as an Authentic Earnings and Growth System framework, a seven-step growth funnel pipeline, a Growth Decision Template, and a Growth Risks Audit, Hess provides a blueprint for an enduring business that strives to be better, rather than simply bigger.

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À propos de l?auteur

Edward D. Hess is professor of business administration and Batten Executive-in-Residence at The Darden Graduate School of Business at the University of Virginia. He founded both the Center for Entrepreneurship and Corporate Growth and the Values-Based Leadership Institute at Goizueta Business School at Emory University.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Columbia University Press
Date d'édition
2010
Langue
anglais
ISBN 10 
0231150504
ISBN 13 
9780231150507
Reliure
Relié
Nombre de pages
248
Coordonnées du fabricant
non disponible
Personne responsable
non disponible