Scriptwriter's Handbook: Corporate and Educational Media Writing. - Couverture souple

Van Nostran, William

 
9780240802527: Scriptwriter's Handbook: Corporate and Educational Media Writing.
Couverture souple
ISBN 10 : 0240802527 ISBN 13 : 9780240802527
Editeur : Focal Press, 1996

Synopsis

Writing media scripts that work is a process that can be learned. Reading this book will not transform you into an accomplished media writer; that takes constant practice. Instead, The Scriptwriter's Handbook offers an approach to media writing assignments grounded in practical experience combined with study in the teaching of writing. You won't find shortcuts or tricks here_just sound advice and clear explanations of a process that has enabled William Van Nostran and others to turn out scores of successful scripts.

The book is divided into two parts. Part I presents a generic writing process that can be applied to any media writing project. You'll learn how to:
· Establish project goals
· Collect and organize information
· Develop ideas
· Write a script that makes the most of audio and visuals · Incorporate feedback
· Edit
Part II provides more detailed material related to writing for specific assignments and media, such as: instructional drama, unscripted formats, interactive video, teleconferencing, multi-image, videowalls, and live media. Each medium's inherent advantages and challenges are described and numerous examples are included throughout the text. The final chapter on the business of scriptwriting discusses fees, maintaining "writer's wellness" and what to do about writer's block, creativity vs. risk, using computers, and other practical concerns of professional writers.
While sharing the method for writing scripts that satisfy clients, The Scriptwriter's Handbook will help professionals expand and hone their writing skills. However, this book will also provide students and those new to the craft with a proven writing method applicable to any medium_including print_and examples of scripts that work.
William J. Van Nostran, an award-winning writer specializing in medical, instructional, and other private television markets, is senior writer for Video Marketing Group, Inc., White Plains, NY, a firm specializing in video for new media. Mr. Van Nostran has written scripts for clients such as AT&T, Kraft General Foods, Prudential Insurance, DuPont, Bellcore, and Warner Lambert. His play, Dream Machines, received a New Jersey Council for the Arts fellowship. He teaches a graduate course in Corporate Media at Farleigh Dickinson University and frequently conducts workshops on scriptwriting and the creative process.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Présentation de l'éditeur

Writing media scripts that work is a process that can be learned. Reading this book will not transform you into an accomplished media writer; that takes constant practice. Instead, The Scriptwriter's Handbook offers an approach to media writing assignments grounded in practical experience combined with study in the teaching of writing. You won't find shortcuts or tricks here_just sound advice and clear explanations of a process that has enabled William Van Nostran and others to turn out scores of successful scripts.

The book is divided into two parts. Part I presents a generic writing process that can be applied to any media writing project. You'll learn how to:
· Establish project goals
· Collect and organize information
· Develop ideas
· Write a script that makes the most of audio and visuals · Incorporate feedback
· Edit
Part II provides more detailed material related to writing for specific assignments and media, such as: instructional drama, unscripted formats, interactive video, teleconferencing, multi-image, videowalls, and live media. Each medium's inherent advantages and challenges are described and numerous examples are included throughout the text. The final chapter on the business of scriptwriting discusses fees, maintaining "writer's wellness" and what to do about writer's block, creativity vs. risk, using computers, and other practical concerns of professional writers.
While sharing the method for writing scripts that satisfy clients, The Scriptwriter's Handbook will help professionals expand and hone their writing skills. However, this book will also provide students and those new to the craft with a proven writing method applicable to any medium_including print_and examples of scripts that work.
William J. Van Nostran, an award-winning writer specializing in medical, instructional, and other private television markets, is senior writer for Video Marketing Group, Inc., White Plains, NY, a firm specializing in video for new media. Mr. Van Nostran has written scripts for clients such as AT&T, Kraft General Foods, Prudential Insurance, DuPont, Bellcore, and Warner Lambert. His play, Dream Machines, received a New Jersey Council for the Arts fellowship. He teaches a graduate course in Corporate Media at Farleigh Dickinson University and frequently conducts workshops on scriptwriting and the creative process.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Focal Press
Date d'édition
1996
Langue
anglais
ISBN 10 
0240802527
ISBN 13 
9780240802527
Reliure
Broché
Nombre de pages
397
Coordonnées du fabricant
non disponible
Personne responsable
non disponible

Autres éditions populaires du même titre

9780867292671: The Scriptwriter's Handbook

Edition présentée

ISBN 10 :  0867292679 ISBN 13 :  9780867292671
Editeur : Focal Press, 1989
Couverture rigide