Writing for Multimedia: Entertainment, Education, Training, Advertising, and the World Wide Web - Couverture souple

Garrand, Timothy

Couverture souple

ISBN 10 : 0240803817 ISBN 13 : 9780240803814

Editeur : Focal Press, 2001

Synopsis

The completely updated second edition of Writing for Multimedia and the Web provides a step-by-step explanation of how to create powerful content for interactive media. Major additions include: greatly expanded coverage of the Web, new case studies, and tips on building an interactive writing career. The book's clear writing style and extensive examples make it suitable for beginning and experienced writers, developers, and designers.

Part I, "Interactive Media and the Writer," examines the demands that multimedia and the Web make on the writer, including interactive architecture, writing for multiple media, organizational tools, and script formatting.

Parts II and III, "Writing Informational Multimedia and Websites" and "Writing Interactive Narrative," are devoted to in-depth case studies of a wide variety of projects, ranging from Websites, to training, to games. In these case studies, top writers and designers for multimedia and the Web reveal their secrets for creating effective programs.

Part IV, "Interactive Writing Careers," provides tips on becoming a professional interactive writer.

The companion CD-ROM includes script samples, site maps, screen shots, program demos, production information, links to software, and a video on the creation of a multimedia program.


Key elements updated and retained from the first editions include:

Clear explanation of the demands of interactivity and multimedia on the writer
Practical tips useful to the interactive writer, such as formatting and software
Detailed case studies of classic programs in all major types of multimedia: games, training, education, advertising, interactive movies, and Web sites
In depth interviews from the creators of successful multimedia programs
Extensive script samples, screen shots, and flowcharts
CD-ROM packed with video, software, scripts, demos, background, and reference material.

A propos du livre

Présentation de l'éditeur

The completely updated second edition of Writing for Multimedia and the Web provides a step-by-step explanation of how to create powerful content for interactive media. Major additions include: greatly expanded coverage of the Web, new case studies, and tips on building an interactive writing career. The book's clear writing style and extensive examples make it suitable for beginning and experienced writers, developers, and designers.

Part I, "Interactive Media and the Writer," examines the demands that multimedia and the Web make on the writer, including interactive architecture, writing for multiple media, organizational tools, and script formatting.

Parts II and III, "Writing Informational Multimedia and Websites" and "Writing Interactive Narrative," are devoted to in-depth case studies of a wide variety of projects, ranging from Websites, to training, to games. In these case studies, top writers and designers for multimedia and the Web reveal their secrets for creating effective programs.

Part IV, "Interactive Writing Careers," provides tips on becoming a professional interactive writer.

The companion CD-ROM includes script samples, site maps, screen shots, program demos, production information, links to software, and a video on the creation of a multimedia program.
Key elements updated and retained from the first editions include:

Clear explanation of the demands of interactivity and multimedia on the writer
Practical tips useful to the interactive writer, such as formatting and software
Detailed case studies of classic programs in all major types of multimedia: games, training, education, advertising, interactive movies, and Web sites
In depth interviews from the creators of successful multimedia programs
Extensive script samples, screen shots, and flowcharts
CD-ROM packed with video, software, scripts, demos, background, and reference material.

New information on online narrative
New section on technical skills for the interactive writer
Resources aimed at helping writers break into multimedia

Revue de presse

Clear, easy to read, practical. An excellent text.

Best text on the included subject areas I've found yet. Bruce Geisler, Mt. St. Mary College

Détails de l'édition

• Éditeur: Focal Press
• Date d'édition: 2001
• ISBN 10: 0240803817
• ISBN 13: 9780240803814
• Reliure: Broché
• Langue: anglais
• Numéro d'édition: 2
• Nombre de pages: 344
• Coordonnées du fabricant: non disponible