Managing Electronic Media - Couverture souple

Van Tassel, Joan

 
9780240810201: Managing Electronic Media

Synopsis

The book explains the new vocabulary of media moguls, such as bandwidth, digital rights management, customer relations management, distributed work groups, centralized broadcast operations, automated playlists, server-based playout, repurposing, mobisodes, TV-to-DVD, and content management.

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À propos de l?auteur

Joan Van Tassel, Ph.D., is an Associate Professor at National University. She was an award-winning television producer for ten years, wrote on technology and technology management for The Hollywood Reporter, and consulted with major companies on content management projects and digital rights management. She is the author of five books on the business of media content in the networked environment. Her book, Digital TV Over Broadband (Focal Press), received the 2001 Cable Center Book Award from the National Cable Center and Museum.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Autres éditions populaires du même titre

9781138442979: Managing Electronic Media: Making, Marketing, and Moving Digital Content

Edition présentée

ISBN 10 :  1138442976 ISBN 13 :  9781138442979
Editeur : Routledge, 2017
Couverture rigide