THE LIFE-CHANGING MULTI-MILLION-COPY GLOBAL BESTSELLER - BASED ON ONE OF THE MOST WATCHED TED TALKS OF ALL TIME! DISCOVER YOUR PURPOSE WITH ONE SIMPLE QUESTION: WHY?
'One of the most incredible thinkers of our time; someone who has influenced the way I think and act every day' - Steven Bartlett, investor, BBC Dragon and host of The Diary of a CEO podcast
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Why are some people more inventive, pioneering and successful than others?
And why are they able to repeat their success again and again?
Because it doesn't matter what you do, it matters WHY you do it.
Those who have had the greatest influence in the world all think, act, and communicate in the same way - and it's the opposite to most. Drawing on the stories of leaders such as Steve Jobs, Ernest Shackleton and the Wright brothers, who each discovered their why to maximum effect, Simon Sinek uncovers the fundamental secret of their success. How you lead, inspire, live, it all starts with why.
WHAT READERS ARE SAYING:
'It's amazing how a book can change the course of your life, and this book did that.'
'Imagine the Ted Talk expanded to 2 hours long, with more depth, intrigue and examples.'
'What he does brilliantly is demonstrate his own why - to inspire others - throughout.'
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
Simon Sinek is the bestselling author of Start with Why, Leaders Eat Last and Together is Better which have helped organizations around the world inspire their people to reach new heights. He has presented his ideas to Fortune 100 companies and small start-ups; to non-profit organizations and members of Congress; to foreign ambassadors and the highest levels of the US military, among many others. His TED talk based on Start with Why is the third most popular video of all time on TED.com, with more than 35 million views.
Why are some people and organisations more inventive, pioneering and successful than others? And why are they able to repeat their success again and again?
In business, it doesn't matter what you do, it matters WHY you do it.
Start with Why analyses leaders like Martin Luther King Jr and Steve Jobs and discovers that they all think in the same way - they all started with why.
Simon Sinek explains the framework needed for businesses to move past knowing what they do to how they do it, and then t
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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