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Does Advertising Increase Smoking?: Economics, Free Speech and Advertising Bans - Couverture souple

High, Hugh

 
9780255364232: Does Advertising Increase Smoking?: Economics, Free Speech and Advertising Bans

Synopsis

Professor Hugh High provides a critical survey of the effects of tobacco advertising. He argues that 'there is no evidence that advertising of tobacco leads to an increase in the total consumption of tobacco, 'and in particular finds scant evidence of the effect of advertising in inducing the young to begin smoking.

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