Articles liés à Professional Selling: A Consultative Approach

Professional Selling: A Consultative Approach - Couverture souple

Gretz, Karl F.; Etc.

 
9780256143843: Professional Selling: A Consultative Approach

Synopsis

This text supports the belief that the customers are the final judge of the quality of goods and services. It stresses the importance of strong relationship building among sales people and their customers and integrates discussion of ethics throughout the text.

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