Articles liés à Marketing for Non-Marketing Managers
Synopsis
Marketing for Non-Marketing Managers provides a practical introduction to marketing for those unfamiliar with the subject. It demystifies the process, explains the techniques and shows you how the different elements of marketing interrelate. It also describes how they affect and are affected by other parts of your organisation. Practical checklists, action points and examples show you how marketing influences your business success (or failure); what makes the marketing plan and promotional mix effective; how to price your products and give value for money; and the personal touch - customer care before, during and after the sale.
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Marketing for Non-Marketing Managers (Institute of Management)
Edité par
Financial Times Prentice Hall 06/05/1993, 1993
ISBN 10 : 0273601415
ISBN 13 : 9780273601418
Ancien ou d'occasion
Couverture souple
Vendeur : Bahamut Media, Reading, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Etat : Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. N° de réf. du vendeur 6545-9780273601418
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EUR 3,27
Expédition à EUR 2,98
Expédition depuis Royaume-Uni vers Etats-Unis
Expédition depuis Royaume-Uni vers Etats-Unis
Quantité disponible : 1 disponible(s)
Image d'archives
Marketing for Non-Marketing Managers (Institute of Management)
Edité par
Financial Times Prentice Hall, 1993
ISBN 10 : 0273601415
ISBN 13 : 9780273601418
Ancien ou d'occasion
Paperback
Vendeur : AwesomeBooks, Wallingford, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : Very Good. Marketing for Non-Marketing Managers (Institute of Management) This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . N° de réf. du vendeur 7719-9780273601418
Acheter D'occasion
EUR 40,33
Expédition à EUR 2,39
Expédition depuis Royaume-Uni vers Etats-Unis
Expédition depuis Royaume-Uni vers Etats-Unis
Quantité disponible : 1 disponible(s)