Funky Business - Couverture souple

Nordström, Kjell A.

Couverture souple

ISBN 10 : 0273645919 ISBN 13 : 9780273645917

Editeur : Pearson Education Limited, 1999

Synopsis

BUSINESS AS USUAL? FUNK THAT

"The gospel of the new thinking is Funky Business"   - Industry Standard "Funky Business is a better book than most novels but it is not for bedtime.  It will jerk you out of your complacency and make you question your very existence.  It will transform your brain." - Customer Management "... the duo launch into a poweful critique of new business realities. This is not what business people learned at Harvard Business School." "The launch of their book, Funky Business, may mark Nordstrum and Ridderstrale's promotion to the major guru league." Move it.In 1995, 1000 new soft drinks were launched on the Japanese market. A year later, 1% of them were still for sale. Move it fast. If you are driving a 1990 model car, approximately six years were spent developing it. Today, most companies do that job in two years. Move it faster. At Hewlett Packard, the majority revenues come from products that did not exist a year age. Move it now. In Tokyo, you can order a customized Toyota on Monday and be driving it on Friday. More products, more markets, more people, more competition. In a world of abundance and excess, competition is total and competition is personal. Difference rules.If you think about it, most of what your business does could be bought from someone else using the Yellow Pages or an Internet search engine. How are you going to be attractive? By being more efficient? By doing it cheaper? Come on!  This is the age of time and talent, where we are selling time and talent, exploiting time and talent, hiring time and talent, packaging time and talent. Today, the "critical resources" wear shoes and walk out the door around 5.30pm every day. Karl Marx was right; the workers should own the critical means of production - it's small, gray and weighs about 1.3 kilograms. It will move markets and it will make capital dance.  Only talent will allow you to be unique, to escape business as usual. In this world we need business as unusual. We need innovative business. We need unpredictable business. We need Funky Business. This is business book as unusual.  "Funky Business gives a unique, informed and defiantly Funky perspective on the new world order.  It is the antidote to bland writing and bland thinking."  Tom Peters "Funky Business - the groovy bible of modern business philosophy"  Red magazine   

A propos du livre

Présentation de l'éditeur

BUSINESS AS USUAL? FUNK THAT

" The gospel of the new thinking is Funky Business"   - Industry Standard  "Funky Business is a better book than most novels but it is not for bedtime.  It will jerk you out of your complacency and make you question your very existence.  It will transform your brain." - Customer Management  "... the duo launch into a poweful critique of new business realities. This is not what business people learned at Harvard Business School."  "The launch of their book, Funky Business, may mark Nordstrum and Ridderstrale's promotion to the major guru league."  Move it. In 1995, 1000 new soft drinks were launched on the Japanese market. A year later, 1% of them were still for sale.  Move it fast. If you are driving a 1990 model car, approximately six years were spent developing it. Today, most companies do that job in two years.  Move it faster. At Hewlett Packard, the majority revenues come from products that did not exist a year age.  Move it now. In Tokyo, you can order a customized Toyota on Monday and be driving it on Friday. More products, more markets, more people, more competition. In a world of abundance and excess, competition is total and competition is personal. Difference rules.If you think about it, most of what your business does could be bought from someone else using the Yellow Pages or an Internet search engine. How are you going to be attractive? By being more efficient? By doing it cheaper? Come on!  This is the age of time and talent, where we are selling time and talent, exploiting time and talent, hiring time and talent, packaging time and talent. Today, the "critical resources" wear shoes and walk out the door around 5.30pm every day. Karl Marx was right; the workers should own the critical means of production - it's small, gray and weighs about 1.3 kilograms. It will move markets and it will make capital dance.  Only talent will allow you to be unique, to escape business as usual. In this world we need business as unusual. We need innovative business. We need unpredictable business. We need Funky Business. This is business book as unusual.   "Funky Business gives a unique, informed and defiantly Funky perspective on the new world order.  It is the antidote to bland writing and bland thinking."  Tom Peters " Funky Business - the groovy bible of modern business philosophy"  Red magazine   

Revue de presse

"Funky Business is the antidote to bland writing and bland thinking." Tom Peters "Could barely, literally put down, Funky Business."Warren Bennis "The gospel of the new thinking is Funky Business"   - Industry Standard

"It's the best un-businesslike business book I have ever read ....Funky Business is less of a business handbook and more of a religion. It should be treated like a chain letter - read it and pass it onto 10 other people." (or even better, tell 10 other people to buy it) .... This book should carry a government health warning: Read with care - this book will seriously blow your mind. Go on, read it, be a devil - after all, you only live once."   - Human Resources

"Funky Business is a better book than most novels but it is not for bedtime.  It will jerk you out of your complacency and make you question your very existence.  It will transform your brain." - Customer Management "This is the New Economy's Killer Book!" Some say they can't put a certain book down. This one I had to - regularly - in order to recover from the impact of the statement I had just read. I'm in the Internet business and thought I understood plenty about the New Economy. But this book didn't just open my eyes, it ripped them out and tossed them high in the sky!"Rich Preece aus Hamburg, Germany, Amazon Customer Services "Funky Business - the groovy bible of modern business philosophy" Red magazine  "You know when Time magazine trumps the rebirth of design on its from cover that something's up. You know too that the world of "boring is best commerce" is taking note of change when books like Jonas Ridderstrale and Kjell Nordstrom's Funky Business hits the best-seller lists."Viewpoint magazine

Détails de l'édition

• Éditeur: Pearson Education Limited
• Date d'édition: 1999
• Langue: anglais
• ISBN 10: 0273645919
• ISBN 13: 9780273645917
• Reliure: Broché
• Nombre de pages: 256
• Coordonnées du fabricant: non disponible
• Personne responsable: Riccardo Bacigalupo; riccardo.bacigalupo@sanoma.it; ; Sanoma Italia Via Arconati, 1 �; Milano; 20135; Italie