Getting a business off the ground is only part of the challenge. What every entrepreneur needs is a handbook to guide them through every stage of actually running their business, from finance to marketing, from sales to hiring and managing people. The Small Business Handbook is THE essential reference for anybody who is starting a business. It provides vital advice and guidance on all the day-to-day aspects of running your enterprise and also helps you plan your growth and exit strategy, so that whatever happens you'll be ready to tackle it, informed and prepared.
The accompanying CD contains a whole range of useful templates and essential documents for use in running your business, and also features audio clips of successful entrepreneurs offering their tips and techniques for making your business really successful.
Unlike many small business guides, Steve Parks is an entrepreneur with his own small but fast growning business. It's clear from every page of the handbook that he knows exactly what it's like to be in the reader's position, and he shares everything he wishes he had had during his early years of running his own business.
The book is endorsed by the Institute of Entrepreneurs, and by a wide range of entrepreneurs who have been there and done it.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
Steve began his career as a journalist and presenter for BBC Radio in 1994. His work has been broadcast on Radio 4, Radio 5-Live, Radio 1, Radio 2, BBC TV and the `Today’ programme. He left the BBC to form his own company, initially to continue producing programmes for BBC Network Radio, but the company then evolved and grew into the UK’s leading publisher of business audio.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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