The "Financial Times" Guide to Strategy: How to Create and Deliver a Winning Strategy - Couverture souple

Koch, Richard

Couverture souple

ISBN 10 : 0273708775 ISBN 13 : 9780273708773

Editeur : Pearson Education Limited, 2006

Synopsis

“Most CEOs claimed that they wanted to spend about a third of their time on strategy. That’s about 80-days in a typical working  year”.   McKinsey Research, 2003.

A strategy is an essential tool in business. How do you know what you're doing without one? But what exactly is a good strategy? How do you get one? What are the options? Which are the key concepts and models you need to know about?

In the third edition of this easy-to-read and logically structured guide, Richard Koch leads the reader through each critical step in creating, delivering and understanding successful strategy. Beginning at the level of the business unit, where most everyday business activities are carried out, he shows us which questions to ask, how to go about answering them and what action to take as a result.

With an updated section on corporate strategy and an A-Z reference of strategy concepts, the FT Guide to Strategy is your guide to corporate success!

 

 

 

A propos du livre

À propos de l?auteur

Richard Koch is the author of 15 highly acclaimed books, including the best-selling 80/20 trilogy: The 80/20 Principle (over 700,000 copies sold), The 80/20 Individual, and most recently Living the 80/20 Way.

As well as lecturing and broadcasting, he is an extremely successful entrepreneur and investor.  His ventures have included Filofax, Belgo, Plymouth Gin, Capstone, and currently Betfair, the world’s largest betting exchange. Formerly he was a consultant with the Boston Consulting Group, a partner of Bain & Company, and a founder of LEK Consulting.  He was educated at the Universityof Pennsylvania and at Oxford University.

He is now an outside director of several companies, including listed venture capital houses in Luxembourg and the UK. He has homes in London, Cape Town, and the south of Spain.

Détails de l'édition

• Éditeur: Pearson Education Limited
• Date d'édition: 2006
• Langue: anglais
• ISBN 10: 0273708775
• ISBN 13: 9780273708773
• Reliure: Broché
• Numéro d'édition: 3
• Nombre de pages: 352
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible