Articles liés à Solomon: Consumer Behaviour Enhanced Media Edition:...
Synopsis
Consumer Behaviour: A European Perspective 3rd edition provides a comprehensive, lively, contemporary and practical introduction to consumer behaviour. It shows how research and concepts in this subject can inform and be applied to broader/strategic marketing issues. The unique five-part micro-to-macro wheel structure takes a multi-disciplinary approach to the discussion of consumer behaviour theory and applications, and includes the latest trends and demographic data for profiling European consumers.
This book is ideal for second and third year undergraduate marketing students, or those students taking a consumer behaviour module as part of a business course.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
À propos de l?auteur
Michael Solomonis Human Sciences Professor of Consumer Behaviour at Auburn University, Alabama, USA. Gary Bamossyis Professor of Marketing, Vrije Universiteit, Amsterdam and Director of the Global Business Program, University of Utah, USA. Soren Askegaard is Professor of Marketing at the University of Southern Denmark, Odense. Margaret K. Hoggis Professor of Consumer
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
Autres éditions populaires du même titre
Résultats de recherche pour Solomon: Consumer Behaviour Enhanced Media Edition:...
Image d'archives
Consumer Behaviour Enhanced Media Edition: A European Perspective
Edité par
Financial Times/ Prentice Hall, 2006
ISBN 10 : 0273714724
ISBN 13 : 9780273714729
Ancien ou d'occasion
Couverture souple
Vendeur : Anybook.com, Lincoln, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Etat : Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1450grams, ISBN:9780273714729. N° de réf. du vendeur 9945274
Quantité disponible : 1 disponible(s)
Image d'archives
Consumer Behaviour: A European Perspective
Edité par
Financial Times/ Prentice Hall, 2006
ISBN 10 : 0273714724
ISBN 13 : 9780273714729
Ancien ou d'occasion
Couverture souple
Vendeur : Anybook.com, Lincoln, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Etat : Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1400grams, ISBN:9780273714729. N° de réf. du vendeur 8494276
Quantité disponible : 1 disponible(s)
Image d'archives
Consumer Behaviour: A European Perspective
Edité par
Financial Times/ Prentice Hall, 2006
ISBN 10 : 0273714724
ISBN 13 : 9780273714729
Ancien ou d'occasion
Couverture souple
Vendeur : Anybook.com, Lincoln, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Etat : Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1500grams, ISBN:9780273714729. N° de réf. du vendeur 9257290
Quantité disponible : 1 disponible(s)
Image d'archives
Consumer Behaviour: A European Perspective
Edité par
Financial Times/ Prentice Hall, 2006
ISBN 10 : 0273714724
ISBN 13 : 9780273714729
Ancien ou d'occasion
Couverture souple
Vendeur : Anybook.com, Lincoln, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Etat : Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1500grams, ISBN:9780273714729. N° de réf. du vendeur 9257289
Quantité disponible : 1 disponible(s)
Image d'archives
Consumer Behaviour: A European Perspective (3rd/Enhanced Media Edn)
Edité par
Financial Times/ Prentice Hall, 2006
ISBN 10 : 0273714724
ISBN 13 : 9780273714729
Ancien ou d'occasion
Couverture souple
Vendeur : Anybook.com, Lincoln, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Etat : Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1500grams, ISBN:9780273714729. N° de réf. du vendeur 7065629
Quantité disponible : 1 disponible(s)
Image d'archives
Solomon: Consumer Behaviour Enhanced Media Edition: A European Perspective
Vendeur : Bahamut Media, Reading, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. N° de réf. du vendeur 6545-9780273714729
Quantité disponible : 2 disponible(s)
Image d'archives
Solomon: Consumer Behaviour Enhanced Media Edition: A European Perspective
Vendeur : AwesomeBooks, Wallingford, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : Very Good. Solomon: Consumer Behaviour Enhanced Media Edition: A European Perspective This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. N° de réf. du vendeur 7719-9780273714729
Quantité disponible : 2 disponible(s)