Brilliant Start-Up: How to set up and run a brilliant business - Couverture souple

Woods, Caspian

Couverture souple

ISBN 10 : 0273720570 ISBN 13 : 9780273720577

Editeur : Pearson Education Limited, 2008

Synopsis

After the initial thrill of the idea, starting-up in business can seem a daunting, lonely, and risk-strewn path. The sole mission of Brilliant Start-Up is to give you full support every step of the way by making the whole process easier, meaning you remain inspired and on the road to success.

Brilliant Start-Up is structured around 8 practical stages that budding start-ups should go through, from the first idea to successful trading. The author Caspian Woods is a renowned entrepreneur and this book includes his vast experience of starting businesses, coaching new start-ups and interviewing hundreds of successful entrepreneurs from Bob Geldof to Phillip Green.

Following the advice and techniques in Brilliant Start-Up, you will:

• feel positive, energised and enthused

• be clear about the start-up process

• be able totailor it to suit your individual needs

• know which parts to focus on for success

• have practical tools to use, and details of where to go for further reading/support.

Joining the hugely successful Brilliant series, this book is set to become a bestseller and the No.1 book on small business in the UK.

A propos du livre

À propos de l'auteur

Caspian Woods has run businesses since his teens when he set-up the first UK yearbook publishing company and ran an events company. He has won a number of entrepreneurial awards including Young Scot of the Year, Young Achievers of Britain at Buckingham Palace, Shell Livewire, and Ernst and Young Trailblazers. He was recently appointed by Prince Charles as an ambassador for his youth business trust. Caspian currently runs a publishing agency producing magazines on small business for the likes of Scottish Enterprise, Clydesdale Bank, Bank of Scotland.

À propos de la quatrième de couverture

Get ready for brilliant start-up success!

After the initial thrill of the idea, starting up in business can seem a daunting, lonely and risk-strewn path. The sole mission of Brilliant Start-Up is to make your start-up journey a positive one and give you full support, every step of the way.

From the first idea through to successful trading, you’ll be given practical tips and advice to help you face any challenge. Based on the author’s wealth of experience from starting businesses to interviewing hundreds of successful entrepreneurs, including Bob Geldof and Phillip Green, you’ll find Brilliant Start-Up funny, encouraging and empathetic. Here’s to your brilliant business success!

 BRILLIANT OUTCOMES

• Feel ready to take on the start-up challenge
• Know what to focus on for success
• Gain a go-getting entrepreneurial mindset

 

‘Superbly well-structured advice. The ideal preparation for the emerging entrepreneur.’

Mark Strudwick CBE, Chief Executive, The Prince's Scottish Youth Business Trust

 

Détails de l'édition

• Éditeur: Pearson Education Limited
• Date d'édition: 2008
• Langue: anglais
• ISBN 10: 0273720570
• ISBN 13: 9780273720577
• Reliure: Broché
• Numéro d'édition: 1
• Nombre de pages: 232
• Coordonnées du fabricant: non disponible
• Personne responsable: Riccardo Bacigalupo; riccardo.bacigalupo@sanoma.it; ; Sanoma Italia Via Arconati, 1 �; Milano; 20135; Italie