Essentials of Management: A Concise Introduction - Couverture souple

Boddy, David

Couverture souple

ISBN 10 : 027373928X ISBN 13 : 9780273739289

Editeur : Pearson, 2012

Synopsis

This concise, readable book offers an unparalleled introduction to the theory and practice of management. Packed with examples and questions to arouse your interest, it shows how ideas and theories of management relate to the real world.

Principles of Management introduces the themes and functions of management, showing them within the clear framework of planning, organising, leading and controlling. It incorporates the latest research, and uses recent and topical examples of management in practice to bring the topic to life.

This textbook is relevant to students from all subject areas. Whether you are specialising in business, or an engineering student taking a single module in the area, this book will offer you an engaging and clear introduction to management.

 

 

A propos du livre

À propos de l?auteur

David Boddy is a Research Fellow at the School of Business & Management, University of Glasgow. He is also the author of two other market-leading textbooks by Pearson Education: Managing Information Systems (2009) and Management (2011).

À propos de la quatrième de couverture

This concise, readable book offers an unparalleled introduction to the theory and practice of management. Packed with examples and questions to catch your interest, it shows how ideas and theories of management relate to the real world.

Principles of Management introduces the themes and functions of management, showing them within the clear framework of planning, organising, leading and controlling. It incorporates the latest research, and uses recent and topical examples of management in practice to bring the topic to life.

This textbook is relevant to students from all subject areas. Whether you are specialising in business, or an engineering student taking a single module in the area, this book will offer you an engaging and clear introduction to management.

Key features to aid your learning include:

• Case studies from many international organisations, including well-known multinationals, start-up businesses and small to medium sized enterprises.

• A clear, attractive text design that is easy to read and learn from.

• Exercises throughout the book inviting you to think critically and reflect on real-life management situations and problems.

• A focus on key current issues and debates around internationalisation, sustainability, and corporate governance.

About the author

David Boddy is a Research Fellow at the School of Business and Management, University of Glasgow. He is also the author of two other market-leading textbooks by Pearson Education: Managing Information Systems (2009) and Management (2011).

Détails de l'édition

• Éditeur: Pearson
• Date d'édition: 2012
• Langue: anglais
• ISBN 10: 027373928X
• ISBN 13: 9780273739289
• Reliure: Broché
• Numéro d'édition: 1
• Nombre de pages: 392
• Coordonnées du fabricant: Pearson Benelux BV; productsafety@pearson.com; ; Kabelweg 37; Amsterdam; 1014 BA; Pays-Bas