For undergraduate and graduate courses in marketing management.
Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and practice.
This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States.
The world of marketing is changing everyday–and in order for students to have a competitive edge, they need a textbook that reflects the best of today’s marketing theory and practices. Marketing Management is the gold standard marketing text because its content and organization consistently reflect the latest changes in today’s marketing theory and practice.
Remaining true to its gold-standard status, the fourteenth edition includes an overhaul of new material and updated information, and now is available with mymarketinglab–Pearson’s online tutorial and assessment platform.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
For undergraduate and graduate courses in marketing management.
Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and practice.
This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States.
The world of marketing is changing everyday–and in order for students to have a competitive edge, they need a textbook that reflects the best of today’s marketing theory and practices. Marketing Management is the gold standard marketing text because its content and organization consistently reflect the latest changes in today’s marketing theory and practice.
Remaining true to its gold-standard status, the fourteenth edition includes an overhaul of new material and updated information, and now is available with mymarketinglab–Pearson’s online tutorial and assessment platform.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
Gratuit expédition vers Etats-Unis
Destinations, frais et délaisEUR 3,67 expédition vers Etats-Unis
Destinations, frais et délaisVendeur : Better World Books: West, Reno, NV, Etats-Unis
Etat : Very Good. 14th Edition. Used book that is in excellent condition. May show signs of wear or have minor defects. N° de réf. du vendeur 4593497-6
Quantité disponible : 1 disponible(s)
Vendeur : Better World Books, Mishawaka, IN, Etats-Unis
Etat : Good. 14th Edition. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. N° de réf. du vendeur 8148320-6
Quantité disponible : 1 disponible(s)
Vendeur : MusicMagpie, Stockport, Royaume-Uni
Etat : Very Good. 1746887011. 5/10/2025 2:23:31 PM. N° de réf. du vendeur U9780273753360
Quantité disponible : 1 disponible(s)
Vendeur : Phatpocket Limited, Waltham Abbey, HERTS, Royaume-Uni
Etat : Acceptable. Used - Acceptable. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library with wear and barcode page may have been removed. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. N° de réf. du vendeur Z1-AA-009-00164
Quantité disponible : 3 disponible(s)
Vendeur : Phatpocket Limited, Waltham Abbey, HERTS, Royaume-Uni
Etat : Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. N° de réf. du vendeur Z1-I-027-01598
Quantité disponible : 3 disponible(s)
Vendeur : WorldofBooks, Goring-By-Sea, WS, Royaume-Uni
Paperback. Etat : Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. N° de réf. du vendeur GOR004433376
Quantité disponible : 4 disponible(s)
Vendeur : WorldofBooks, Goring-By-Sea, WS, Royaume-Uni
Paperback. Etat : Fair. A readable copy of the book which may include some defects such as highlighting and notes. Cover and pages may be creased and show discolouration. N° de réf. du vendeur GOR006330517
Quantité disponible : 1 disponible(s)
Vendeur : Anybook.com, Lincoln, Royaume-Uni
Etat : Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1600grams, ISBN:9780273753360. N° de réf. du vendeur 9359264
Quantité disponible : 1 disponible(s)
Vendeur : Anybook.com, Lincoln, Royaume-Uni
Etat : Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1600grams, ISBN:9780273753360. N° de réf. du vendeur 9359283
Quantité disponible : 1 disponible(s)
Vendeur : Anybook.com, Lincoln, Royaume-Uni
Etat : Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Book contains pencil markings. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1600grams, ISBN:9780273753360. N° de réf. du vendeur 9724306
Quantité disponible : 1 disponible(s)