McDonaldization Revisited: Critical Essays on Consumer Culture - Couverture rigide

Alfino, Mark; Caputo, John S.; Wynyard, Robin

Couverture rigide

ISBN 10 : 0275958191 ISBN 13 : 9780275958190

Editeur : Praeger Publishers Inc, 1998

Synopsis

An international, multidisciplinary group of scholars examines the thesis of George Ritzer's popular book The McDonaldization of Society. The essays analyze the premise of McDonaldization, provide richer theoretical discussions of the relationship between Ritzer's analysis and semiotics, critical theory, feminism, and postmodernism, and extend the thesis to other areas of consumer culture.

Aimed at both undergraduate and graduate students, the work is designed to stand alone and need not be accompanied by Ritzer's original text. The essays fill in necessary theoretical issues as well as extend theoretical concepts. A major teaching tool in communication, sociology, and philosophy as well as in more applied areas such as hospitality management.

A propos du livre

À propos de l'auteur

MARK ALFINO is Associate Professor, Department of Philosophy, Gonzaga University.

JOHN S. CAPUTO is Professor and Chair, Communication Arts Department, Gonzaga University.

ROBIN WYNYARD is an independent consultant.

Détails de l'édition

• Éditeur: Praeger Publishers Inc
• Date d'édition: 1998
• Langue: anglais
• ISBN 10: 0275958191
• ISBN 13: 9780275958190
• Reliure: Relié
• Nombre de pages: 232
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible