In the tradition of Predictably Irrational and Stumbling on Happiness, a psychologist explores the science of habit-forming: how the automatic brain runs our lives, why seemingly simple habits can be surprisingly difficult to implement, and how you can finally change yours for the better.
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Psychologist Jeremy Dean is the founder and author of the popular website "PsyBlog" (psyblog.co.uk), which is viewed by upwards of 1 million readers monthly. The site analyses,with wit, clarity, and erudition,psychological studies that are relevant to everyday life. Dean launched PsyBlog in 2004, when he noticed a dearth of smart, readable news for those who like psychological insights backed up by science. Read the world over, the site has been featured in BBC News, The New York Times, The Los Angeles Times, NPR, The Guardian, and The London Times. He lives in London.
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