Book by Lomborg Bjorn
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“Brimming with useful facts and common sense. . . . [Lomborg presents] a calm analysis of what today’s best science tells us about global warming and its risks. . . . His analysis is smart and refreshing, and it may bridge at least one divide in our too divided culture.” —Kimberley Strassel, Wall Street Journal
“Cool It is a highly valuable contribution to the climate-policy literature. In clear and concise prose, Lomborg diagnoses the problems plaguing contemporary climate policy, injecting a needed tonic of realism and common sense into the climate debate. And for that very reason, it is sure to make Lomborg’s critics hot-under-the-collar.” —Jonathan Adler, National Review
“A reasoned addition to the debate about what to do about climate change. And it is sure to provoke just as much controversy as his last book.” —Esquire
“Bjorn Lomborg is the best-informed and most humane advocate for environmental change in the world today. . . . [He] is only interested in real problems, and he has no patience with media fear-mongering. . . . In the end, his ability to put climate in a global perspective is perhaps the book’s greatest value. Lomborg and Cool It are our best guides to our shared environmental future.” —Michael Crichton, Amazon.com
“Bjorn Lomborg’s rational and compassionate suggestions would save more lives, preserve more wilderness and have a better chance of eventually halting man-made global warming than hysterical catastrophism, global treaties, and high-minded energy rationing. Read this ingenious book.” —Matt Ridley, author of The Origins of Virtue
“Lomborg affirms that the planet is warming, but questions why so much of the policy debate is framed around the idea of imminent catastrophe. This book dares to offer straightforward new thinking about how best to respond. Indispensable.” —Clive Crook, associate editor, Financial Times; senior editor, The Atlantic Monthly
“At last we have a book that puts the hype of global warming into perspective. Bjorn Lomborg’s eye-opening book, Cool It, examines and meticulously documents climate change’s effects and proposed solutions. An extraordinarily timely and supremely useful book.” —John Naisbitt, author of Megatrends
“Brilliant! A devastating critique of the prevailing climate change hysteria. This book provides an overwhelming case for re-assessing where exactly our policy priorities should lie if we are genuinely concerned with world welfare rather than with making noble—if futile—gestures that, at best, make us feel good but actually do a lot of harm.” —Wilfred Beckerman, professor emeritus of economics, Oxford University
Preface
Global warming has been portrayed recently as the greatest crisis in the history of civilization. As of this writing, stories on it occupy the front pages of Time and Newsweek and are featured prominently in countless media around the world. In the face of this level of unmitigated despair, it is perhaps surprising–and will by many be seen as inappropriate–to write a book that is basically optimistic about humanity’s prospects.
That humanity has caused a substantial rise in atmospheric carbon-dioxide levels over the past centuries, thereby contributing to global warming, is beyond debate. What is debatable, however, is whether hysteria and headlong spending on extravagant CO2-cutting programs at an unprecedented price is the only possible response. Such a course is especially debatable in a world where billions of people live in poverty, where millions die of curable diseases, and where these lives could be saved, societies strengthened, and environments improved at a fraction of the cost.
Global warming is a complex subject. No one–not Al Gore, not the world’s leading scientists, and most of all not myself–claims to have all the knowledge and all the solutions. But we have to act on the best available data from both the natural and the social sciences. The title of this book has two meanings: the first and obvious one is that we have to set our minds and resources toward the most effective way to tackle long-term global warming. But the second refers to the current nature of the debate. At present, anyone who does not support the most radical solutions to global warming is deemed an outcast and is called irresponsible and is seen as possibly an evil puppet of the oil lobby. It is my contention that this is not the best way to frame a debate on so crucial an issue. I believe most participants in the debate have good and honorable intentions–we all want to work toward a better world. But to do so, we need to cool the rhetoric, allowing us to have a measured discussion about the best ways forward. Being smart about our future is the reason we have done so well in the past. We should not abandon our smarts now.
If we manage to stay cool, we will likely leave the twenty-first century with societies much stronger, without rampant death, suffering, and loss, and with nations much richer, with unimaginable opportunity in a cleaner, healthy environment.
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