Managing Salespeople: A Relationship Approach - Couverture rigide

Hite, Robert E.; Johnston, Wesley J.

 
9780314064325: Managing Salespeople: A Relationship Approach

Synopsis

A relationship management theme throughout this text teaches managers to guide salespeople in establishing and maintaining relationships with their customers. Coverage includes ethics, managing the salesperson in an international setting, and implications of technology in managing salespersons.

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