Multinational Management With Infotrac: A Strategic Approach - Couverture rigide

Cullen, John B.

 
9780324055696: Multinational Management With Infotrac: A Strategic Approach

Synopsis

This text uses strategy as its unifying theme to explore the global econmy and the impact of managerial decisions. By examining comparative management issues thoroughly, this text reveals the strengths and weaknesses of competitors and how to adapt organisational practices.

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