Articles liés à Operations Management: Goods, Service, And Value Chains

Operations Management: Goods, Service, And Value Chains - Couverture rigide

Collier, David A.; Evans, James R.

 
9780324179392: Operations Management: Goods, Service, And Value Chains
Couverture rigide
ISBN 10 : 0324179391 ISBN 13 : 9780324179392
Editeur : South-Western, 2006

Synopsis

This exciting new textbook provides exceptional coverage of the essential topics taught in a modern operations management course. Its highly current coverage includes contemporary and relevant service theory and applications. Appropriate manufacturing applications and theory are included where relevant. The book's modern/strategic approach addresses OM from a cross-functional perspective, which views operations as linked to all other functional areas of an organization, such as marketing and finance. The strategic approach takes into consideration the integration of technology and how it changes the way a firm operates. Recognition of this current trend is the main differentiating factor for this Collier/Evans text. The book provides equal coverage of manufacturing and services theory and applications, while placing an emphasis on the integration of the value chain.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Éditeur
South-Western
Date d'édition
2006
Langue
anglais
ISBN 10 
0324179391
ISBN 13 
9780324179392
Reliure
Relié
Numéro d'édition
2
Nombre de pages
864
Coordonnées du fabricant
non disponible
Personne responsable
non disponible

Autres éditions populaires du même titre

9780324184709: Title: Operations Management US Edition Goods Services an

Edition présentée

ISBN 10 :  0324184700 ISBN 13 :  9780324184709
Couverture rigide