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Outsourcing The Sales Function: The Real Costs Of Field Sales - Couverture rigide

Trinkle, Bob; Anderson, Erin

 
9780324207484: Outsourcing The Sales Function: The Real Costs Of Field Sales
Couverture rigide
ISBN 10 : 0324207484 ISBN 13 : 9780324207484
Editeur : South-Western, 2005

Synopsis

OUTSOURCING THE SALES FUNCTION: THE REAL COST OF FIELD SALES sheds new light on the personal selling function in business-to-business markets. Well versed in the area of manufacturers' reps, the authors equip managers with the tools to determine the true costs and benefits of both in-house and outsourced forces. They explain in detail the differences between manufacturers' reps and company owned, tips for when to use them, how to most effectively work with them to optimize company return, and how to build strategic long-term alliances. The book includes a CD-ROM with a cost calculator.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Éditeur
South-Western
Date d'édition
2005
Langue
anglais
ISBN 10 
0324207484
ISBN 13 
9780324207484
Reliure
Relié
Nombre de pages
224
Coordonnées du fabricant
non disponible
Personne responsable
non disponible