Developing and Role Playing Effective Sales Presentations - Couverture souple

Sellars, David

Couverture souple

ISBN 10 : 0324223978 ISBN 13 : 9780324223972

Editeur : South-Western College Publishing, 2004

Synopsis

Developing and Role Playing Effective Sales Presentations is entirely dedicated to the sales process and developing the sales call. Each student builds and role plays an actual presentation using a simple, learn-by-doing process that is consistent with the techniques of leading corporate sales trainers. Students begin the process of developing a sales presentation by choosing actual products or services that they can sell, then they gather information needed for the presentation. Students plan what will then be communicated in the four sections of the sales presentation: The Approach, Securing Desire, Handling Objections, and Closing the Sale. Finally, they role-play the presentation, ensuring that they can combine all parts of the sales process effectively.

Détails de l'édition

• Éditeur: South-Western College Publishing
• Date d'édition: 2004
• Langue: anglais
• ISBN 10: 0324223978
• ISBN 13: 9780324223972
• Reliure: Broché
• Numéro d'édition: 3
• Nombre de pages: 120
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible