Small Business Management: A Guide for a Successful Business - Couverture souple

Bamford, Charles E.; Bruton, Garry

 
9780324306071: Small Business Management: A Guide for a Successful Business

L'édition de cet ISBN n'est malheureusement plus disponible.

Synopsis

"Small Business Management" is a problem-based book for the small business course where experiential learning is key. This text emphasizes problem-based learning through working with real problems faced by entrepreneurs and small business owners. "Small Business Management" has built real-world scenarios into its chapters, via its Office Lots continuing case, and interspersed exercises throughout where students often play the roles of financial analyst, marketer, and business owner in order to find solutions. In essence, "Small Business Management" will be a hands-on learning practicum. With a solid emphasis on research and the most current environmental conditions in small business, and the authors' backgrounds in strategy, this text provides a solid foundation in terms of the types of business students are most likely to start, which are those businesses that start out small and are expected to stay small for the foreseeable future. The text also provides coverage of the business plan which is found in "The Small Business Management's" appendix.

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Autres éditions populaires du même titre

9780324236170: Small Business Management: A Framework for Success

Edition présentée

ISBN 10 :  0324236174 ISBN 13 :  9780324236170
Editeur : South-Western, 2005
Couverture souple