How do you orchestrate the next great advertising campaign? Find out with ADVERTISING CAMPAIGN STRATEGY: A GUIDE TO MARKETING COMMUNICATION PLANS. Inside you'll see step-by-step how to take a great idea through the complete advertising process. And because it's focused on campaigns, ADVERTISING CAMPAIGN STRATEGY: A GUIDE TO MARKETING COMMUNICATION PLANS is loaded with the tips you'll need to succed in the class now and get your project chosen in the future.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
Don Parente is a retired Professor of Advertising from Middle Tennessee State University.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
Vendeur : Better World Books, Mishawaka, IN, Etats-Unis
Etat : Very Good. 4th Edition. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. N° de réf. du vendeur 4382247-6
Quantité disponible : 1 disponible(s)
Vendeur : BooksRun, Philadelphia, PA, Etats-Unis
Paperback. Etat : Fair. 4. The item might be beaten up but readable. May contain markings or highlighting, as well as stains, bent corners, or any other major defect, but the text is not obscured in any way. N° de réf. du vendeur 0324322712-7-1
Quantité disponible : 1 disponible(s)
Vendeur : BooksRun, Philadelphia, PA, Etats-Unis
Paperback. Etat : Very Good. 4. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting. N° de réf. du vendeur 0324322712-11-1
Quantité disponible : 1 disponible(s)
Vendeur : Volunteers of America Ohio & Indiana, Columbus, OH, Etats-Unis
Etat : good. N° de réf. du vendeur VOAV.0324322712.G
Quantité disponible : 1 disponible(s)
Vendeur : a2zbooks, Burgin, KY, Etats-Unis
Softcover. Etat : Good. Fourth Edition. Used in good condition. Text appears to have multiple markings. The binding is tight. Cover has wear, scuffs, dings, creases, bookstore stickers, corner bumps and dings. Multiple copies available this title. Quantity Available: 6. Shipped Weight: Under 1 kilo. Category: Education; ISBN: 0324322712. ISBN/EAN: 9780324322712. Pictures of this item not already displayed here available upon request. Inventory No: 1561053542. N° de réf. du vendeur 1561053542
Quantité disponible : 6 disponible(s)
Vendeur : a2zbooks, Burgin, KY, Etats-Unis
Softcover. Etat : Good. Fourth Edition. Used in good condition. The book has some liquid soiling along the bottom corner of the book and inside the cover. Pages do not appear to be stuck together. Text appears to have multiple markings. The binding is tight. Cover has wear, scuffs, dings, creases, bookstore stickers, corner bumps and dings. Multiple copies available this title. Quantity Available: 2. Shipped Weight: Under 1 kilo. Category: Education; ISBN: 0324322712. ISBN/EAN: 9780324322712. Pictures of this item not already displayed here available upon request. Inventory No: 1561053543. N° de réf. du vendeur 1561053543
Quantité disponible : 2 disponible(s)
Vendeur : a2zbooks, Burgin, KY, Etats-Unis
Softcover. Etat : Good. Fourth Edition. Used in good condition. Text appears to be clean. The binding is tight. Cover has wear, scuffs, dings, creases, bookstore stickers, corner bumps and dings. Multiple copies available this title. Quantity Available: 2. Shipped Weight: Under 1 kilo. Category: Education; ISBN: 0324322712. ISBN/EAN: 9780324322712. Pictures of this item not already displayed here available upon request. Inventory No: 1561053541. N° de réf. du vendeur 1561053541
Quantité disponible : 2 disponible(s)