CB 2008-2009: Review Cards + Cb4me.com Printed Access Card - Couverture souple

Babin, Barry J.; Harris, Eric

Couverture souple

ISBN 10 : 0324379749 ISBN 13 : 9780324379747

Editeur : South-Western, 2008

Synopsis

CB, a unique book for your consumer behavior course, began with you. We asked you, the students, through conversations, focus groups, surveys, and interviews, how you learn best. Based on your answers and input from faculty, we took your solutions--brief chapters, MP3 files, even quizzing--and built it into the most innovative approach to teaching and learning consumer behavior today. This student-tested, faculty-approved streamlined text and suite of multimedia learning aids is designed to accommodate the busy and diverse lifestyles of today's learners. With CB, you'll find everything you need to prepare efficiently and succeed in your consumer behavior course.

Détails de l'édition

• Éditeur: South-Western
• Date d'édition: 2008
• Langue: anglais
• ISBN 10: 0324379749
• ISBN 13: 9780324379747
• Reliure: Broché
• Nombre de pages: 352
• Coordonnées du fabricant: Buchpark GmbH; https://www.buchpark.de; ; Krügerweg 1; Trebbin; Brandenburg; 14959; Allemagne