This book honours the contributions of Professor Michael J. Baker to marketing thought and practise in his twenty-fifth year as a Professor of Marketing at the University of Strathclyde and in the 25th year of Strathclyde University's Department of Marketing, which he founded. It contains a series of essays by distinguished colleagues of Michael, addressing the theme of evolution of marketing thought and practice. Contributions examine the nature of modern marketing in relation to international business, channel management, innovation and marketing education.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
Vendeur : Anybook.com, Lincoln, Royaume-Uni
Etat : Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. Book contains pencil markings. In good all round condition. Dust jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,550grams, ISBN:9780333662649. N° de réf. du vendeur 8667705
Quantité disponible : 1 disponible(s)
Vendeur : Basi6 International, Irving, TX, Etats-Unis
Etat : Brand New. New. Delivery takes 25-30 days. Excellent Customer Service. N° de réf. du vendeur POD-329219
Quantité disponible : Plus de 20 disponibles
Vendeur : Ria Christie Collections, Uxbridge, Royaume-Uni
Etat : New. In. N° de réf. du vendeur ria9780333662649_new
Quantité disponible : Plus de 20 disponibles
Vendeur : Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlande
Etat : New. This text honours the contributions of Professor Michael J. Baker to marketing thought and practice as Professor of Marketing at the University of Strathclyde. It contains a series of essays by colleagues of Baker. Contributions examine the nature of modern marketing. Editor(s): Shaw, Susan; Hood, Neil. Num Pages: 239 pages, biography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 216 x 140 x 20. Weight in Grams: 455. . 1996. Hardback. . . . . N° de réf. du vendeur V9780333662649
Quantité disponible : Plus de 20 disponibles
Vendeur : moluna, Greven, Allemagne
Gebunden. Etat : New. This book honours the contributions of Professor Michael J. Baker to marketing thought and practise in his twenty-fifth year as a Professor of Marketing at the University of Strathclyde and in the 25th year of Strathclyde University s Department of Marketin. N° de réf. du vendeur 458423761
Quantité disponible : Plus de 20 disponibles
Vendeur : Revaluation Books, Exeter, Royaume-Uni
Hardcover. Etat : Brand New. 240 pages. 8.78x5.71x8.50 inches. In Stock. N° de réf. du vendeur x-0333662644
Quantité disponible : 2 disponible(s)
Vendeur : Kennys Bookstore, Olney, MD, Etats-Unis
Etat : New. This text honours the contributions of Professor Michael J. Baker to marketing thought and practice as Professor of Marketing at the University of Strathclyde. It contains a series of essays by colleagues of Baker. Contributions examine the nature of modern marketing. Editor(s): Shaw, Susan; Hood, Neil. Num Pages: 239 pages, biography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 216 x 140 x 20. Weight in Grams: 455. . 1996. Hardback. . . . . Books ship from the US and Ireland. N° de réf. du vendeur V9780333662649
Quantité disponible : Plus de 20 disponibles
Vendeur : AHA-BUCH GmbH, Einbeck, Allemagne
Buch. Etat : Neu. Neuware - This book honours the contributions of Professor Michael J. Baker to marketing thought and practise in his twenty-fifth year as a Professor of Marketing at the University of Strathclyde and in the 25th year of Strathclyde University's Department of Marketing, which he founded. It contains a series of essays by distinguished colleagues of Michael, addressing the theme of evolution of marketing thought and practice. Contributions examine the nature of modern marketing in relation to international business, channel management, innovation and marketing education. N° de réf. du vendeur 9780333662649
Quantité disponible : 2 disponible(s)