This text identifies the major issues that managers need to understand and respond to in the context of dramatic changes in the world economy. Developments in terms of international competition, economic deregulation, industrial restructuring and technological transformation are necessitating a rethinking of management and are posing major challenges to conventional ideas of leadership and managing strategic change. The book presents students and practising managers with creative ways of thinking and learning about management. In the 21st century, managers will need to be proactive and flexible, sensitive to a wide range of issues and concerns, critical of their own and others' assumptions and behaviours, and above all, committed to continuous learning. This book aims to help them get there.
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LIZ FULOP is Associate Professor of Management at the University of Wollongong, Australia STEPHEN LINSTEAD is Associate Director (Research) and Research Professor of Management at Sunderland Business School, University of Sunderland. He has worked in Hong Kong and Australia and is Chair of the Standing Conference on Organizational Symbolism, an international research network
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