Business-Driven Research & Development demonstrates how science and technology can be managed in order to meet well defined business directives. The book argues that it should be a fundamental business premise that the primary role of research and development is to fulfil strategic objectives, within a framework of time and cost targets. The book examines the traditional disconnection between research and development and the market place, and presents the means to derive competitive advantage through overcoming it.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
DR GANGULY is Chairman of ICI India and non-executive member of the boards of several major companies, including British Airways.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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Hardcover. Etat : Very Good. Business-Driven Research & Development: Managing Knowledge to Create Wealth (Macmillan Business) This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. N° de réf. du vendeur 7719-9780333776506
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Gebunden. Etat : New. DR GANGULY is Chairman of ICI India and non-executive member of the boards of several major companies, including British Airways.Business-Driven Research & Development demonstrates how science and technology can be managed in order to meet well defined . N° de réf. du vendeur 458425918
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Buch. Etat : Neu. Neuware - Business-Driven Research & Development demonstrates how science and technology can be managed in order to meet well defined business directives. The book argues that it should be a fundamental business premise that the primary role of research and development is to fulfil strategic objectives, within a framework of time and cost targets. The book examines the traditional disconnection between research and development and the market place, and presents the means to derive competitive advantage through overcoming it. N° de réf. du vendeur 9780333776506
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