Mediations: Texts and Discourse in Media Studies - Couverture souple

Tolson, Andrew

 
9780340574898: Mediations: Texts and Discourse in Media Studies
Couverture souple
ISBN 10 : 0340574895 ISBN 13 : 9780340574898
Editeur : Hodder Arnold, 1996

Synopsis

Offering a comprehensive introduction to media text analysis, this book covers a wide range of modern mass media, including television and radio, cinema, advertising, some forms of photography, popular fiction, women's magazines and other print media. Key concepts and methods of text analysis are explained and applied across this range of different media. The book summarizes previous work in these areas, but also offers new perspectives in the field of text analysis. It includes a detailed discussion of accessible examples.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Présentation de l'éditeur

'MEDIAtions' offers a fresh and original introduction to media text analysis. Focusing on the ways in which texts provide us with mediated forms of cultural experience, Andrew Tolson explores their use of signs and meanings, textual structures, modes of address, genres, stars and personalities. He introduces the key concepts and methods of text analysis, illustrating them with a rich variety of examples from different media: television and radio, cinema, advertising, photography, popular fiction, women's magazines and other print media. The book combines a useful survey of existing work in the field with a striking range of new perspectives which both challenge and inform the reader.

'MEDIAtions' will be essential reading for everyone seeking to understand, analyse and enjoy media texts.

Revue de presse

'MEDIAtions' provides a vibrant and timely resource for media studies in the 1990s. It demonstrates and applies central concepts and methods in the analysis of media texts and in so doing it highlights major questions concerning the relations between ourselves, the media and the ""imagined communities"" of modern cultural life. (Tim O'Sullivan, Head of Media Studies, De Montfort)

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Hodder Arnold
Date d'édition
1996
Langue
anglais
ISBN 10 
0340574895
ISBN 13 
9780340574898
Reliure
Broché
Nombre de pages
256
Coordonnées du fabricant
non disponible
Personne responsable
non disponible