Business Studies: An Integrated Approach - Couverture souple

Fearns, Peter

Couverture souple

ISBN 10 : 0340597054 ISBN 13 : 9780340597057

Editeur : Hodder Arnold H&S, 1993

Synopsis

The educational edition of "Teach Yourself Business Studies", now in its 4th edition, examines organizational activity in its economic, social, political and legal environments. The text interrelates the separate disciplines of economics, administration, marketing, accounting and law. It looks first at the structure, aims and accountability of organizations, the acquisition and management of resources, the nature of markets and the increasingly important role of marketing. It then describes the external influences and constraints on organizations, and the causes and impacts of change. Examples of the main types of financial records and analytical techniques are included. This edition, designed particularly for A-level and BTEC Business Studies students, has been fully revised in line with current examination requirements, a graded series of questions is included with each chapter.

A propos du livre

Présentation de l'éditeur

This introduction to business studies examines business activity in its economic, social, political and legal environments, and has been fully revised in line with examination requirements. It provides a resource for all students of business studies, particularly those following GNVQ and A Level courses. The book shows how the separate elements of economics, administration, marketing, accounting and law are all interrelated in the real world of business. Examples of the main type of financial records and analytical techniques are included. A summary is given at the end of each chapter, and a graded series of questions is included at the end of each section.

Détails de l'édition

• Éditeur: Hodder Arnold H&S
• Date d'édition: 1993
• Langue: anglais
• ISBN 10: 0340597054
• ISBN 13: 9780340597057
• Reliure: Broché
• Numéro d'édition: 4
• Nombre de pages: 336
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible