Studying the Media: An Introduction - Couverture souple

O'Sullivan, Tim; Dutton, Brian; Rayner, Philip

Couverture souple

ISBN 10 : 034059828X ISBN 13 : 9780340598283

Editeur : Hodder Arnold, 1994

Synopsis

Providing an introduction to the main subject areas of media studies for 16+ students, this book covers media history, forms and analysis, representations, audiences, institutions and production, and media practice. Key concepts are introduced, using examples, backed up with a selection of exercises and activities. Suggestions for future reading provide students with guidelines for further research and analysis.

A propos du livre

Présentation de l'éditeur

At the end of the twentieth century, it is statistically and culturally abnormal to live without a television set. This is the age of media saturation. The airwaves are becoming more crowded, cable and satellite increase their reach, and you are more likely to surf the net than the sea. The studying of media can equip you for this communications revolution, and 'Studying the Media' can give you the edge on the subject.

'Studying the Media' is widely recognised as the most accessible and stimulating introduction to media studies available. Now in full colour throughout, this new edition is thoroughly revised and completely up-to-date. Written from a contemporary media/cultural studies perspective, it covers the principal areas of all the A level syllabuses. New features include a chapter on media research and investigation, and a glossary of key terms. Giving students a foundation framework to build on, 'Studying the Media' also provides numerous creative exercises and activities, with suggestions for future reading and guidelines for further research and analysis.

Présentation de l'éditeur

A new edition of Arnold's number one media studies textbook, Studying the Media is a major event. The only A level textbook to offer full colour throughout, this new edition has been thoroughly revised to address the needs of media students taking the new AS/A2 media studies specifications and as pre-course reading for undergraduates. Following the revised specifications, it contains much more material on media texts and representations including genre, more on globalisation, film and new media. The chapter on media research and investigation addresses the needs of students undertaking project work, and a glossary of key terms help ensure their understanding of key concepts. Giving students a foundation framework to build on, Studying the Media also provides numerous creative exercises and activities, with suggestions for future reading and guidelines for further research and analysis.

Détails de l'édition

• Éditeur: Hodder Arnold
• Date d'édition: 1994
• Langue: anglais
• ISBN 10: 034059828X
• ISBN 13: 9780340598283
• Reliure: Broché
• Nombre de pages: 256
• Coordonnées du fabricant: non disponible
• Personne responsable: Buchpark GmbH; gpsr@buchpark.de; ; Krügerweg 1; Trebbin; Brandenburg; 14959; Allemagne