9780367183530: Information Systems
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ISBN 10 : 0367183536 ISBN 13 : 9780367183530
Editeur : Routledge, 2020

Synopsis

Most information systems textbooks overwhelm business students with overly technical information they may not need in their careers. This textbook takes a new approach to the required information systems course for business majors. For each topic covered, the text highlights key "Take-Aways" that alert students to material they will need to remember during their careers. Sections titled "Where You Fit In" and "Why This Chapter Matters" explain how the topics being covered will impact students on the job. Review questions, discussion questions, and summaries are also included. This second edition is updated to include new technology, along with a new running case study.

Key features:

  • Single-mindedly for business students who are not technical specialists
  • Doesn’t try to prepare IS professionals; other courses will do that
  • Stresses the enabling technologies and application areas that matter the most today
  • Based on the author’s real-world experience
  • Up to date regarding technology and tomorrow’s business needs

This is the book the author—and, more importantly, his students—wishes he had when he started teaching. Dr. Mallach holds degrees in engineering from Princeton and MIT, and in business from Boston University. He worked in the computer industry for two decades, as Director of Strategic Planning for a major computer firm and as co-founder/CEO of a computer marketing consulting firm. He taught information systems in the University of Massachusetts (Lowell and Dartmouth) business schools for 18 years, then at Rhode Island College following his retirement. He consults in industry and serves as Webmaster for his community, in between hiking and travel with his wife.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l?auteur

Dr. Mallach has taught in the information systems field since 1984. In addition, he has had a long and varied career in the information technology industry - before this time, during a break from teaching in 1998-2003, and on a part-time basis while teaching. This exposure to real-world practice, which continues today, gives him a perspective on information systems that is impossible to obtain through academic pursuits alone.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Routledge
Date d'édition
2020
Langue
anglais
ISBN 10 
0367183536
ISBN 13 
9780367183530
Reliure
Broché
Numéro d'édition
2
Nombre de pages
383
Coordonnées du fabricant
non disponible
Personne responsable
gpsr@libri.de
gpsr@libri.de

Friedensallee 273
Hamburg
22763
Allemagne

Autres éditions populaires du même titre

9781482223705: Information Systems: What Every Business Student Needs to Know

Edition présentée

ISBN 10 :  1482223708 ISBN 13 :  9781482223705
Editeur : Chapman & Hall/CRC, 2015
Couverture souple