Media Today: Mass Communication in a Converging World - Couverture souple

Turow, Joseph

Couverture souple

ISBN 10 : 0367680297 ISBN 13 : 9780367680299

Editeur : Routledge, 2022

Synopsis

This eighth edition of Joseph Turow’s pathbreaking media textbook uses convergence as a lens that puts students at the center of the profound changes in the 21st century media world. It teaches students to think critically about the role of media, and what these changes mean for their lives.

A propos du livre

À propos de l'auteur

Joseph Turow is Robert Lewis Shayon Professor of Media Systems and Industries at the University of Pennsylvania's Annenberg School for Communication. He has authored eleven books, edited five, and written more than 150 articles on mass media industries. Turow is an elected Fellow of the International Communication Association and was presented with a Distinguished Scholar Award by the National Communication Association. A 2005 New York Times Magazine article referred to Turow as "probably the reigning academic expert on media fragmentation." In 2010, the New York Times called him "the ranking wise man on some thorny new-media and marketing topics." In 2012, the TRUSTe internet privacy-management organization designated him a "privacy pioneer" for his research and writing on marketing and digital-privacy.

Détails de l'édition

• Éditeur: Routledge
• Date d'édition: 2022
• Langue: anglais
• ISBN 10: 0367680297
• ISBN 13: 9780367680299
• Reliure: Broché
• Nombre de pages: 532
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible