Thinking Points: Communicating Our American Values and Vision: a Progressive's Handbook - Couverture souple

George, Lakoff

Couverture souple

ISBN 10 : 0374530904 ISBN 13 : 9780374530907

Editeur : Farrar, Strauss & Giroux-3pl, 2006

Synopsis

Two years ago George Lakoff published the bestselling Don't Think of an Elephant! Its account of the conservative monopoly on effective framing touched off a national discussion about political language. It also gave rise to a chorus of pleas for more:

* What is the progressive vision of America;
* Why progressive values are America's values;
* How frames are necessary to serve the truth;
* Why sloganeering alone doesn't work;
* How progressives trap themselves and how they can escape those traps; and
* How political arguments and narratives can be put together to counter the Right.

Thinking Points satisfies that call with a bold, concise, and systematic explanation of how conservatives think and use language--and how progressives can fight back . Lakoff and the Rockridge Institute offer a new understanding of the so-called political center and explain why the most effective way to appeal to those who identify themselves as moderates or conservatives is to remain true to progressive values.

This book is essential reading for anyone who wants to participate in shaping an America that serves the common good.

A propos du livre

À propos de l'auteur

George Lakoff is the author of Don't Think of an Elephant and Moral Politics, as well as many seminal books on linguistics. He lives and teaches in Berkeley, California.

Détails de l'édition

• Éditeur: Farrar, Strauss & Giroux-3pl
• Date d'édition: 2006
• Langue: anglais
• ISBN 10: 0374530904
• ISBN 13: 9780374530907
• Reliure: Broché
• Nombre de pages: 178
• Coordonnées du fabricant: non disponible
• Personne responsable: gpsr@libri.de; gpsr@libri.de; ; Friedensallee 273; Hamburg; 22763; Allemagne