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Drug And Biological Development: From Molecule to Product And Beyond - Couverture rigide

 
9780387329789: Drug And Biological Development: From Molecule to Product And Beyond

Synopsis

This book offers a complete discussion of product development in the pharmaceutical and biotechnology industries from discovery, to product launch, through life cycle management. The book is organized for optimal usefulness in the education and training of health care professionals (MD, PharmD, PhD), at universities. The format is a set of figures, tables and lists, along with detailed narrative descriptions, including real-life examples, illustrations, controversies in industry, and references. The editors and authors of the book are industry and research experts in a variety of disciplines.

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Présentation de l'éditeur

The book is a complete discussion of product development in the pharmaceutical and biotechnology industries from discovery, to product launch, and through life cycle management. Format is optimized for education and training of health care professionals, especially fellows in training (MD, PharmD, PhD), at universities. Format of the book is a set of figures, tables and lists, that can become power-point style slides as well, and the detailed narrative descriptions, including real-life examples, illustrations, controversies in industry, and references. Industry and research experts (multidisciplinary MD, PharmD, and PhD) are editors and authors. An added CD-ROM (slides only) enhances utility and marketability of book to course directors, providing the highly sought after slides for lectures.

Revue de presse

" Drug and Biological Development: From Molecule to Product and Beyond covers drug development from portfolio planning through commercialization. The material combines strategic, managerial and operational perspectives. The book is ideal for anyone who wants to understand both the why and the how of the drug development and commercialization process. ... A CD-ROM is included that contains PowerPoint slides for each chapter, suitable for presentation to colleagues and students." --Norman M. Goldfarb, Journal of Clinical Research Best Practices, Vol. 4 (5), 2008

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